Apple will stop offering loans for online purchases

New York (EFE).- Apple announced this Monday that it will stop offering loans that allowed customers in the United States to buy products online valued at up to $1,000 and pay them later in four interest-free installments.

The program, known in English as ‘Apple Pay Later’, had been running since last year, but the company understood that it conflicted with the decision to start broadcasting at the end of this year. conventional installment loans to acquire ‘bitten apple’ devices.

View of an Apple store in Washington (USA), in a file photograph. EFE/ Michael Reynolds

Apple will continue with Apple Pay

The company created by Steve Jobs, which today became the most valuable in the world market with a market capitalization of 3.33 trillion dollars, will now allow these new loans to be made through Apple Pay for linked clients, among them others, to the financial technology company Affirm or to other companies like Citigroup.

“Starting later this year, users around the world will be able to access installment loans offered through credit and debit cards, as well as lenders, when paying with Apple Pay,” an Apple spokesperson said. to CNBC.

However, users with open ‘Apple Pay Later’ loans will still have access to features to manage and pay their loans, according to Apple.

Before its disappearance, ‘Apple Pay Later’ allowed users to request interest-free loans through the ‘Wallet’ application on the iPhone and it was the company itself led by Tim Cook that checked the file and financial background of clients before of granting them, instead of managing it through an external company.

AI-triggered actions

The company’s shares soared 7.2% last Tuesday, to a new record of $207.15 per share, at the close of the New York Stock Exchange, a day after the company led by Tim Cook announced its own Artificial Intelligence program.

The value of the company exceeds 3,176 billion dollars, once again putting the company in second place among the companies with the highest value on the stock market, only behind Microsoft. This second place has been disputed in recent days by Apple and the chip company Nvidia, which has had spectacular growth in the last year.

Apple CEO Tim Cook speaks during the Apple Worldwide Developers Conference (WWDC), at the Apple Park campus in Cupertino, California, USA. EFE/John G. Mabanglo

Apple Intelligence

At the Developers Conference, the apple company announced Apple Intelligence, its own Artificial Intelligence system, while presenting an alliance with another giant in this promising AI sector such as OpenAI, creator of the popular ChatGPT.

The value of Apple’s shares hit bottom on April 19 ($165/share), and since that date it has not stopped rising almost uninterruptedly, but the rise registered today, which surpasses the previous record of 14 December, is unprecedented.

According to several analysts cited by the CNBC portal, the new AI programs will boost sales of the company’s devices due to the appetite of consumers loyal to the brand to purchase devices equipped with new tools of increasingly powerful AI. .

 
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