Blockout 2024, a movement that devastates the networks and endangers the future of celebrities

The Internet is powerful, one day you are at the top, and the next you are crawling to get back to first place. It all came about as a result of the 2024 Met Gala, and you won’t believe how it ended. We explain to you.

After the Met Gala on May 6, where pro-Palestine protesters gathered in front of the Metropolitan Museum of Art in New York, the #Blockout2024 campaign emerged. For millions of users, the silence of certain celebrities about the situation experienced by countries in conflict, It also carries a powerful message of indifference.

In this way, digital activists They accuse several celebrities present at the gala of showing off opulence, while the war in Gaza leaves thousands dead. This initiative seeks to boycott the accounts of these stars on social networks such as Instagram, Twitter and TikTok, motivating users to block them.

The objective is to reduce the influence, money and power that celebrities have, causing the loss of followers.

From personality to love relationships, this is how seating is assigned at the Met Gala

It all started with the case of influencer Haley Baylee, which went viral. The young woman posed outside the event in a luxurious floral dress which referred to Marie Antoinette, the great princess who, according to history, He mocked the lack of food of his peasants, creating the phrase “let them eat cake”, which translates to “let them eat cake”.

From personality to love relationships, this is how seating is assigned at the Met Gala

Baylee posed in the dress and replicated the phrase in a TikTok sound while using it. Not only that, but she also published the material.

This caused the images of the Met Gala to be intertwined with the reality that thousands of people live in conflict zones.

Based on the indignation fueled by users on networks, the campaign became even more popular.

The accounts of Shakira, , Zendaya, Drake and other celebrities have been flooded with rejection messages with the phrase #Blockout2024, announcing their blockage. Furthermore, Kim Kardashian, with 363 million followers, has lost more than 3 million in 24 hours.

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By contrast, singer Lizzo has used TikTok to raise funds for a Palestinian family seeking to flee Gaza.

According to the social analysis company Blade, celebrities have lost hundreds of thousands of followers since the start of the campaign last Thursday.

 
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