Mega Outlet: more than 400 businesses join together to compete in the middle of the Hot Sale

Mega Outlet: more than 400 businesses join together to compete in the middle of the Hot Sale
Mega Outlet: more than 400 businesses join together to compete in the middle of the Hot Sale

During this Monday, Tuesday and Wednesdays, Capital will once again have a mega outlet, announced by Marcelo Quiroga, president of United Merchants. In an exclusive interview with Diario El Zonda, Quiroga revealed the details of this unprecedented event.

“Today begins a mega outlet in Capitalfrom this Monday to Wednesday, with incredible offers,” said Quiroga. Among the featured promotions, they will be offered up to 18 interest-free installmentss, in an effort to attract consumers amid a wave of online offers, such as the Hot Sale.

More of 400 shops of Capital have joined this initiative, with the aim of remaining competitive in the market. Quiroga highlighted the importance of this strategy, especially in the face of the growing demand for in-person purchases.

“In this wave of Hot Salethere are people who want to buy in person because they cannot choose the sizes wellfor example,” explained Quiroga, underscoring the advantage of the physical shopping experience.

Regarding the commercial panorama of the previous month, Quiroga admitted a 25% drop in sales compared to April 2023. The most affected items were home appliances and footwear.

“We are going to emphasize the sale of home appliances, and that is why we are going to apply the most interest-free installments,” Quiroga announced, pointing out a strategy to revitalize this segment. In addition, he highlighted the importance of the footwear, where prices have reached significant levels.

“Today a pair of sneakers costs $100,000“, Quiroga revealed. “For this reason, many stores will offer promotions such as 2×1 and up to 50% discountin an effort to attract price-conscious consumers.

 
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