New success of the Tolima Liquor Factory in the Departmental Assembly

New success of the Tolima Liquor Factory in the Departmental Assembly
New success of the Tolima Liquor Factory in the Departmental Assembly

The message delivered by the entity’s manager, Victoria Castillo González, was forceful in indicating that “We continue to work tirelessly with commitment and discipline for our Red Cap, we built a transfer goal for the four-year period that amounts to more than $44,000 million for health, education and sports… our Tolima Liquor Factory is a company that generates wealth for our department, which encourages the people of Tolima to continue supporting what we do.”

Likewise, in an outstanding presentation, the deputies recognized the great work of the management, upon learning about the new strategies that are being carried out to position Tapa Roja and Aguardiente Rosado del Tolima, such as: Ruta Tapa Roja “La Evolución”, with which the emblematic products have reached the different municipalities of the department and the Red Cap Challenge, which consists of achieving the attention of a new audience through inventions and contests, rewarding those who know the most about the brand and thereby generating recall and loyalty.

Finally, the summons made it possible to call for investment in the company by the Departmental Government and for the people of Tolima to continue supporting the FLT, taking into account that this is one of the entities that generates the most resources for health, sports and the education of the people of Tolima.

#Colombia

 
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