trends, opportunities and new strategies

trends, opportunities and new strategies
trends, opportunities and new strategies

The Argentine Chamber of Electronic Commerce (CACE) organizes a new edition of eCommerce Go in Córdoba, which will take place on July 4 at 4 p.m. at the Hotel Quinto Centenario in Córdoba.

After this year’s Hot Sale, which generated a collection of $346 billion pesos and 3.6 million connected users, the Argentine Chamber of Electronic Commerce (CACE) launched eCommerce Go, a federal event that focuses on promote and further professionalize electronic commerce, providing a platform to present the latest trends and data of the sector in the region.

E-commerce in Córdoba has shown significant growth. According to the Annual Report of the Central Region 2023, carried out jointly with Kantar and CACE, of the $7,829,000 million pesos invoiced in Argentina in 2023, $626,320 million pesos come from Córdoba, which represents 8% of the total turnover of the country. These data underline the importance and potential of Córdoba in the Argentine digital ecosystem.

The main objective of eCommerce Go is to bring together professionals in the digital field to facilitate the exchange of experiences, explore new collaborations and strengthen networks of strategic contacts. The event will feature the notable participation of Andrés Zaied, president of CACE, who will provide his vision and experience in the sector, and Emiliano Gath, Director of the CACE Regional Center Committee, and a complete agenda of activities.

The day will begin with the presentation “The Current Events of Digital Business”, where the changes in consumer habits and how these generate new demands for brands will be analyzed. Strategies will be presented to redefine these links and connect with current scenarios.

Subsequently, “Real Cases: Behind the Scenes of Cases like Yours” will be presented, where two companies will share their experiences, mistakes and learnings in the processes of cultural and digital transformation in their businesses.

Finally, the session “Labor Impact of AI in eCommerce” will explore how artificial intelligence is revolutionizing digital businesses and their human resources, highlighting the challenges and opportunities that this technology presents.

“We are very pleased to hold the 9th edition of eCommerce Go in Córdoba this year. This event is an invaluable opportunity for digital professionals from all regions of Argentina to meet, exchange knowledge and establish strategic connections. At CACE, we consider that Córdoba offers a favorable environment to promote innovation and growth in the sector. We are confident that eCommerce Go 2024 will generate new business opportunities and strengthen the digital ecosystem in the region,” says Emiliano Gath Director of the CACE Regional Center Committee.

eCommerce Go is a federal event that provides the opportunity for industry professionals to interact with other experts and colleagues, update themselves on the latest market innovations, and discover new avenues to expand their businesses. Attendees will have access to up-to-date information on digital commerce trends and crucial regional data, allowing them to make informed decisions and adapt their business strategies to local specificities.

More registration details and the complete event agenda in the following link.

 
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