360 Radio stands out among the media that most attract and consolidate audiences in economics and business

Smart PR Comunicaciones Estratégicas, revealed a recent report on the Ranking of Media and Economy in Colombia in which it highlighted the presence of 360 Radio Colombia and the work it has done in the area of ​​social media.

The study indicated that they analyzed the main media specialized in economics and business, taking 19 media as a reference. Their performance was evaluated in terms of monthly visits and followers on various social networks.

“This analysis provides a clear view of the digital strategies and influence of each medium in the Colombian market, offering a valuable perspective on the consumption of economic and business information in the country,” they said.

In terms of visits, 360 Radio is in the top 10 of this group of media outlets that report on economics and business. The Gaviria Cano Group’s media outlet registers an average of 23,900 monthly visits according to Similarweb; However, Google Analytics data shows the average number of visits was 43,300.

360 Radio’s work on social media

The results presented by Smart PR highlighted the presence of this media outlet in four of the top five lists on social media.

On Facebook, he is in fourth place with 16,000 followers, behind media outlets such as La República, Portafolio and Forbes. On Instagram, he is also in fourth place with 34,515 followers behind the same media outlets.

360 Radio has strengthened its video work in order to report the country’s news events more clearly, and therefore appears as the third economics and business media with the largest number of subscribers on YouTube (37,300).

It is also in second place among the media with the most followers on TikTok, reaching a figure of 48,900, only behind La República, which exceeds 4 million.

We work every day to provide you with the best information on economic and business matters, a vision that goes beyond! and whose main objective will be to consolidate the true capacity to influence and count on the support of the audience that respects and appreciates our work.

Read also: This is how inflation behaved in Medellín during the first half of 2024

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