Furor for “The Eternauta”: it is exhausted in the bookstores and flies at the Book Fair

Con The Eternaluta Not only are we facing the book, according to the executives of the Planeta group, “more selling at the fair during this XXL Finde” – the great rebound of the Book Fair, with the May First Holiday giving oxygen – but before a massive editorial phenomenon, of those that cross the sky every several, many, long years. The funny thing is that this classic of Héctor Germán Oesterheld y Francisco Solano Lópezit is not new: it was published in weekly zero hour between 1957 and 1959.

More than six decades later, since the last April thirty, The Eternaluta He made his triumphant return with Ricardo Darín In the leading, Bruno Stagnaro In adaptation and netflix on the support. Six chapters were enough for the original idea of ​​Oesterheld, the apocalyptic climate of our time, a ton of Argentine references and expectations that, if we follow the enthusiastic reviews of social networks, were fulfilled. In this way, the book, already classic, revived.

In the planet stand, one of the largest and most busy of the Book Fair of Buenos Aires, the book is not. At least at the close of this note. Momentarily, just just, he has just been exhausted. They were planned, they explain. They call him delay. It is what it takes to the fact that the truck carries the specimens printed under the seal of the group, Planet Comic, which sleeps in the planet deposit of Villa Martelli to the Rural, where the Book Fair works, some thirteen kilometers, not much more than an hour.

“They are asking me in full!” Says the bookcase Cecilia Fanti. In the three branches of Céspedes books – collegial, Belgrano and Recoleta – he was exhausted and reposed this Saturday. “He had reserved books and everyone came to look for the premises, that is something that does not always happen. In addition, if several clients coincide there are debates about the series. Many take it to give away, others want to read the book before seeing the series, many who read it at school and did not give it a ball at that time,” says Fanti.

In sector 2814, a comic in Maipú street of the Buenos Aires microcenter, The Eternaluta Is it sold out. The specimens I had were razed. The public says Germán Martínezits owner is varied: “of everything a bit”, although he acknowledges that the vast majority, for now, is “big people.” “From adolescent down the manga. It is more normal than one of the national comic is crossed to the manga than the other way around. The manga public is not considered a cartoon reader: he is a manga reader,” he explains.

In the case of Céspedes, which is not a library specialized in contemporary literature, not in cartoon and comic, most people buying The Eternaluta It is “young people.” “It’s really very massive,” he says Cecilia Fanti. Without a doubt it is, but it is also true that, as he could know Infobae Culturein many libraries, especially inside, no readers were registered asking for the book of Oesterheld. That does not mean that in the next few days it happens.

“All the time they ask us about The Eternaluta“, dice Diego Rey And laughs. People go through their stand, see cartoons, graphic novels, comics, stop, look a little and ask if they have Oesterheld’s book. This editor, cartoonist and screenwriter is usually in stand 429 of the blue pavilion. There are the titles of Hotel de las Ideas, the editorial cooperative that founded several years ago. This fury, he confesses, “is a joy” because “it is an inevitable reference for anyone who is linked to the cartoon.”

“It’s like the general public discover something wonderful that seemed fascinating and said: why don’t everyone know it? Finally,” says Rey, author of ROBERTO ARLT, Criminal Chronicler con Santiago Sánchez Kutika. “I would be glad to bring new readers to the comic in general, which is a language with many possibilities, and that works are continued by contemporary authors with very good quality. In addition to the mass of the mass of The EternalutaI celebrate, hopefully the public looks for new works. “

In chain libraries, the phenomenon already stuck strong. In the Grand Splendid Athenaeum, a tourist point of the City of Buenos Aires, the largest bookstore in South America, The Eternaluta Is it sold out. And in the digital world, where specimens are unlimited and infinite, there is also a boom. In BajaLibrosfor example, the ebooks platform was the best -selling title of the last week for a loose difference. They follow it, behind, in the ranking, two books about the Pope Francisco and one of Mario Vargas Llosa.

There are even bookstores that do not have it because, they argue, planet stays to sell them at the Book Fair. In that case, we will have to wait for May 12 that the megaevento of the rural ends. Others expect it to arrive before. A bookseller told Infobae Culture That in these cases are usually “dynamics of reprints”, where the publisher, having a product of “very high rotation” no longer gives its books in consignment, as usual, but firm: sale and resale.

Under the layers of the novelty, it may have to be noted that it is not a book that hangs out of nowhere. Your screenwriter, Héctor G. Oesterheldhe wrote it in a specific period, between the bombing to the Plaza de Mayo by the Argentine Navy and the Air Force and the great villages of the end of the sixties, the early seventies. Also that he was a Montoneros militant, that the military dictatorship kidnapped him in 1977 and nothing is known about him since then. The same happened with his four daughters; Two of them, pregnant.

And The Eternaluta It is “the best -selling book at the Fair during this XXL Finde”, and possibly, if the trend is maintained, the best selling of the entire fair, that means that readers exist, that Argentine literature is inexhaustible, that Oesterheld’s work shines validly and that the editorial industry always managed to reinvent themselves. This Thursday, at five in the afternoon, a truck of The Eternaluta To the fair. It is expected that boys and adults will be disguised as Juan Salvio: National Cosplay.