Ford Argentina’s press release
NEW MAVERICK: More versions, more technology and upper off -road performance
• Ford Argentina presents the new maverick, the innovative compact pick-up that arrives renewed to surprise consumers again: now available in 3 versions (XLT, Lariaty tremor) and 4×4 series traction, customers can choose between a powerful 253CV Naftero Eco -ost Eco -ost engine or an efficient hybrid motorization.
• One of the novelties of the new Maverick is the tremor version, which with its off-road package, greater clearance, greater angle of attack, rear differential block and a specific electronic management, offers superior performance and capabilities outside the road, added to a more expressive exterior design, in line with its older sister, the F-150 tremor.
• The renewed Maverick remains at the forefront of technology with details such as its Central Multimedia screen of 13.2 “, 8” digital board, serial FordPass connectivity and the Ford Co-Pilot 360 3-packet of semi-autonomas of driving assistance. In addition, it adds exclusive characteristics such as the electric sunroof and offers intelligent storage solutions and an interior and functional exterior design to adapt to the needs of each user.
Buenos Aires April 23, 2025 – Ford Argentina today presented the renewal of its successful Maverick, which now offers more versions, more technology and superior off -road performance.
The new maverick continues the legacy of a product designed for those who value the comfort and ease of handling a SUV, combined with the versatility and robustness that characterize all products of the strong race family.
The Maverick took the compact pick-up market since its launch, with a proposal that differed by offering a combination without technology and comfort rivals, sports benefits and intelligent storage and design solutions. In 2023, he innovated
Once again when becoming the first electrified pick-up of its category, with the launch of the hybrid maverick. Since its launch, almost 10,000 clients in Argentina have chosen the Ford Maverick.
With a more modern and imposing outdoor design, the new maverick is now offered in three versions: XLT 2.0L EcoBoost of 253 hp, Hybrid Lariat 2.5L of 196 hp-thought for those who value comfort and maximum efficiency of hybrid propulsion- and the new tremor 2.0l ecoboost Superior off -road performance, maximum technology and an expressive and distinctive exterior design. All offer 4×4 series traction (integral for XLT and hybrid lariat and 4WD for tremor).
All Ford models go through a rigorous product development program to guarantee the quality and durability of their vehicles. The new Maverick is no exception, since it was subjected to thorough and rigorous evidence to ensure its performance in various conditions of use and honor the lineage of the pick-ups strong breed.
Freedom to choose the type of propulsion: naphtera or hybrid
The new maverick offers two motorization options: an EcoBoost Naftero 2.0L 253 hp engine for XLT and Tremor versions, and a hybrid option for the Lariat version, which combines a 2.5L gas naphter engine, Atkinson cycle and 163 hp with a 90 hp electric motor, generating a combined 196 hp power and offering surprising levels of efficiency in fuel consumption. The Maverick continues to be the only electrified pick-up of its segment. In 2024, it was the best-selling hybrid pick-up of the United States and, in addition, the best-selling compact pick-up of that market.
EcoBoost versions have an automatic 8 -speed transmission (and sequential mode with cams behind the wheel in the tremor) and the hybrid version offers an ECVT transmission. The rear suspension is independent in all versions, guaranteeing a pleasant walk and a dynamic of higher handling on routes and highways.
Tremor package: superior off-road performance
The tremor version is the great novelty of the new Maverick that from its exterior design expresses its personality. It is equipped with an off-road package that enhances its performance outside the road and that includes exclusive attributes such as: high performance suspension with shock absorbers and springs (front and rear) with hydraulic stops that improve the absorption capacity on irregular terrain, soil clearance 20 mm greater than other versions and angle of 10 ° greater attack, to overcome obstacles with greater ease.
The 4WD traction system (with the possibility of blocking 50/50 the traction between the two axes) is specific to this version and also incorporates the rear differential block for a higher traction and ONE-pedal trail control system (equivalent to a cruise speed control system for the off-road that allows driving with a single pedal, guaranteeing a better control of the
vehicle on difficult land). The Tremor version offers a tire of help from the same measure as the other 4 wheels.
Finally, while all versions of the new Maverick have 5 handling modes (normal, trailer, slippery, sports and echo), in the tremor version the “off-road” mode is added calibrated to maximize its performance outside the road.
Functional design and character
The new maverick is a compact pick-up with a design that fuses robustness, modernity and personality. Presents a renewed exterior, with an imposing grill and front headlights with
LED technology, which include the “C”-shaped light firm, a characteristic of strong breed pick-ups.
The Tremor version offers an expressive and functional design, with a crossbar grill in copper orange, front rescue hooks in the same tone, “tremor” characteristic traces in hood and side, pneumatics 235/65 R17 A/T with aluminum alloy wheels with black finish and copper orange details. In the cargo box, this version offers LED and 120V lighting with 400W inverter.
The Lariat hybrid version, meanwhile, stands out for offering a more elegant and sophisticated appearance, with chrome details, satin gray bumper and 19 ”alloy alloy wheels mounted on tires 225/55 R19 A/S.
The new Maverick keeps functionality as one of its main attributes, with intelligent storage solutions throughout the cabin, including storage plasters on the sides of the loading boxespacios of stored under the rear seats, wide spaces of stored in the doors and multiple holder spaces including one designed to keep the cell in vertical position.
Some of the new Maverick’s highlights in the field of interior design and equipment are:
• Electric solar roof, which guarantees greater inner luminosity
• Leather upholstered seats, with driver’s armchair with electric regulation in 8 positions (in the case of tremor, with specific upholstery and the embroidered version logo)
• Bi-zone automatic air conditioner
• Leather -lined steering wheel
• Electrical lift with “One Touch Up/Down” system for the driver in XLT and for all places in Lariat and Tremor
• Heated steering wheel (tremor version)
• Heated front seats (tremor version)
• “All-Weather” rubber carpets
Intelligent technology and connectivity
The new Maverick offers complete technology equipment at the service of comfort and connectivity. All versions have SYNC 4 multimedia system with a 13.2 “multitactile screen, 8” digital board, Apple Carplay & Android Auto -Wireless Compatibility, keyless motor boot using the “Ford Power” button and automatic lighting of lights.
The Hybrid and Tremor Lariat versions add Premium Bang & Olufsen audio system with 8 speakers and subwoofer, integrated GPS, wireless mobile devices charger, on
Remote from the key, LED environmental light and Start/Stop system. The Tremor version also has a free -door opening system, and 120V taking with 400W inverter in rear seats.
Feel protected
The new Maverick is completely renewed maintaining the attributes that made it successful: outstanding levels of performance both on route and off-road, along with their safety, technology and comfort. These aspects allowed him to achieve the recognition of customers and the specialized press, having been accredited with the most important awards in the Argentine automotive industry.
All versions of the new Maverick offer complete active and passive safety equipment. As standard, all versions incorporate 7 airbags, 5 adjustable height adjustment, ISOFIX® safety anchors in rear seats, 5 inertial safety belts of 3 points and perimeter alarm. In turn, it has disc brakes on the 4 wheels, brake anti -lock system, braking electronic distribution, slope start assistant, electronic stability control, traction control and tire pressure monitoring system.
In addition, all versions have the Ford Co-Pilot 360 package of semi-autonomas of driving assistance, which includes the following equipment from the XLT version:
• Pre-collision assistant with emergency autonomous braking and pedestrian detection
• Blind Point Information System
• lane maintenance system
• Cross Trafficking Alert System
• Rear parking sensors
• Rear parking chamber
• Cruise speed control
• Post-collision braking system with automatic activation of beacons, horn and unlocking doors
Additionally, the tremor versions and hybrid lariat add:
• 360 ° Vision Chamber
• Front parking sensors
• Adaptive cruise speed control (ACC) with Stop & Go function
• lane centered system
• Reverse braking assistant
• Evasive Management Assistant
• Trailer driving assistance (Pro-Trailer Back Up Assist)
A new connected vehicle: my Ford experiences
The new Maverick joins the Portfolio of Ford vehicles with serial connectivity. To offer this technology, a 5G modem is incorporated into the electric architecture of the vehicle, which keeps it connected to the cloud permanently. Through it customers can live personalized and connected experiences grouped under the umbrella of ‘My Ford experiences. The Fordass application proposes to users a new way of interacting with the vehicle and with the brand: once installed and linked to the truck, the customer can operate remotely multiple functions such as blocking and unlock Real -time location, proceeding horn and lights, configure the scheduled remote ignition, know the general state of the vehicle with alerts and even reserve online service shifts with the Pickup & Delivery service.
Prices, colors and guarantee
The new Maverick will be available for customers at a price of $ 45,400,000 for the XLT 2.0L AWD AT, $ 53,700,000 for the 2.0L 4WD AT and $ 56,800,000 tremor for the Hybrid Lariat 2.5L AWD AT and will be offered in up to six colors: Oxford White, Mercury Gray, Velocity Blue, Black Eclipse, black eclipse
Sand (tremor version) and glacier blue (tremor version).
The warranty is 3 years or 100,000 km for the vehicle and 8 years or 160,000 km for the high voltage system (in the Lariat hybrid version).
This launch reinforces the positioning of Ford in Argentina- and in the world- as a reference regarding pick-ups, being the brand with the most varied and complete offer for this type of vehicles, with different products to adapt to the different lifestyles of its customers.
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