

With more than 500 tuition, the category of premium cars grew by 13.1% in Colombia during March. Volvo Ex30 was the best selling model, but Mercedes-Benz led the brand ranking.
By José Ignacio Ruiz Mendoza.
March was a very good month for the premium car market in Colombia, thanks to an increase of 13.1% Regarding last year, translated into 561 units sold according to the most recent Andamos report. In this way, During the first quarter of 2025 1,672 vehicles of this category were enrolledwhich represents a growth of 19.8% compared to the same period of 2024.
Mercedes-Benz It was the brand that More high -end cars sold in Marchwith 184 units and A growth of 80.4%. Meanwhile, his archirival BMW It didn’t have a good time in that period, registering a drop of 18.2% and 135 vehicles enrolled. Very close it was Volvooccupying the third place of the list with 129 enrollments, achieving A very significant increase of 95.5% in its results.
On the other hand, Audi It is still far from its compatriots when delivering 63 cars and marking a drop of 29.2%. MINI closed the top 5 with an increase of 16% and an increase of 16%, with 29 units. In addition, Porsche y Land Rover They fell 35.7% and 30%, respectively. Five were sold Lexus by private importers, while DS y Cupra (It is not premium but we are like this) they did not register sales.
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This was the premium cars segment in March, by brands:
- Mercedes-Benz: 184 units (variation of +80.4%)
- BMW: 135 (-18,2%)
- Volvo: 129 (+95,5%)
- Audi: 63 (-29,2%)
- MINI: 29 (+16,0%)
- Porsche: 9 (-35,7%)
- Land Rover: 7 (-30,0%)
- Lexus: 5 (+150,0%)

Best -selling premium cars in Colombia in March 2025
Again, the Volvo Ex30 was The best -selling high -end car in Colombia When enrolled 84 units last month. Having several versions, especially a small battery entry, more urban approach and a very competitive priceThey help this electrical subcompact SUV to be placed in the first place.
The podium is complemented by Mercedes-Benz GLC y GLEwith 50 and 28 vehicles, respectively. Meanwhile, Fastback type compact SUV BMW X2 He took his face for the Bavarian brand in March with 28 registrations, the same ones that reached the largest Audi Q5. Next, we show you the 20 best -selling premium cars in March 2025:
- EX30: 84 units volvo
- Mercedes-Benz GLC: 50
- Mercedes-Benz GLE: 28
- BMW X2: 27
- Audi Q5: 27
- BMW X1: 22
- Audi Q3: 21
- Mercedes-Benz GLA: 20
- BMW X3: 17
- Mercedes-Benz CLA:16
- Mercedes-Benz GLB: 16
- Volvo EC40: 13
- MINI Countryman: 13
- Volvo XC60: 13
- Mercedes-Benz Class A: 12
- BMW series 1: 11
- BMW X6: 10
- BMW X5: 10
- Volvo XC90: 9
- Mercedes-Benz Download SUV: 9
You may be interested: the 20 best -selling hybrid and electric cars in Colombia in March 2025.
Text and data curation: José Ignacio Ruiz Mendoza.
Edition and General Directorate: Óscar Julián Restrepo Mantilla.