The success of Manzana is based on the love that Steve Jobs he put it into every inch of the company. Being in the details was what he built the company into the giant of Cupertino.
Apple is characterized by offering its users a unique experience with its devices. We are not just talking about iPhone. It happens with iPads, the extinct iPods and with Macs.
There are devices from other operating systems that can surpass Apple in many aspects, however, in Cupertino they care about being unique and that is something they have to thank Steve Jobs for.
The genius behind the bitten apple company was in everything. So much so that he cared about his clients to the point that on one occasion he saved the life of a user who had had a problem with his Mac.
Apple: MacBook Air 2022 would be even cheaper than all previous models
Customer service, this is Steve Jobs, how can I help you?
As if he were an Apple call center agent, Steve Jobs solved a user’s dramatic problem, according to a review Applesphere.
The thing was like this. In 2008 the first generations of MacBook Air came out. They used hard drives instead of SSDs, so the hardware was more prone to failure. A customer had a breakdown and with his guarantee they replaced the part. The problem was that they did not give him the old one, which is where he kept valuable information.
He went to the Apple Store again where they solved the problem and the part was no longer with them. He contacted Apple Care and the hard drive was untraceable.
So, in a last attempt of desperation, this user wrote an email to Steve Jobs, and he responded the next day. Not only that, but it also solved the problem.
This was the communication between both
“Matt]Hello?
[Steve Jobs] Hi Matt. This is Steve Jobs speaking. I just wanted to tell you that I have received the email from him and we will do our best to get your old repaired hard drive back.
[Matt] Oh! Thank you so much.
[Steve Jobs]: Now I will hand you over to my assistant, he will continue to take care of everything. We will get it. Keep waiting.
