The console war of the 90s: Nintendo vs. sega

The console war of the 90s: Nintendo vs. sega
The console war of the 90s: Nintendo vs. sega

In the 1990s, a fierce battle was fought in the world of video games. Two giants of the industry, Nintendo and Sega, faced off in a console war which not only captured the attention of gamers but also left an important mark in the history of the industry. In this article, we explain what this notable event is about and make a comparison of Nintendo and Sega consoles protagonists of this period.

The origins of the rivalry between Nintendo and Sega

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The rivalry between Nintendo and Sega dates back to the 1980s, when both companies entered the video game market with their respective consoles. Nintendo dominated the market with its Nintendo Entertainment System (NES), while Sega sought to compete with its Sega Master System. However, it was in the 90s when the rivalry reached its peak, with the launch of new consoles that would change the landscape of video games forever.

The ’90s were a golden era for the console industry, with Sega and Nintendo leading the charge with their respective platforms. The battle centered on two main matchups: Nintendo’s Super Nintendo Entertainment System (SNES) against the Sega Mega Drive (known as the Sega Genesis in North America) at the beginning of the decade, and the Nintendo 64 against the Sega Saturn in the middle Of the same.

Aggressive marketing strategies and exclusive games

Genesis does what Nintendon’t!

Nintendo and Sega took very different approaches in their fight for supremacy. Nintendo focused on quality control and developing excellent exclusive games, while Sega adopted an aggressive and bold marketing strategy. Sega’s “Genesis does what Nintendon’t” advertising campaign became an iconic slogan highlighting the superior technical capabilities of the Sega Genesis over Nintendo’s NES.

Super Nintendo Commercial

On the other hand, one of the keys to the console war was the battle for exclusive games. Nintendo had iconic franchises like Super Mario, The Legends of Zelda and Metroidwhile Sega had its own flagship series, Sonic the Hedgehog. Both companies competed fiercely to secure exclusivity deals with big-name game developers, leading to a host of unique titles for each platform.

Comparison: pros and cons of the SNES vs. Sega Genesis

DTES/Wikipedia

Super Nintendo Entertainment System (SNES)

Pros:

  • High-quality game catalog: The SNES had an impressive library of games, including classics like Super Mario World, The Legend of Zelda: A Link to the Past and Final Fantasy VI.
  • Advanced Graphics – The console featured improved graphics compared to its predecessor, with capabilities for special effects and 3D graphics with the Super FX chip.
  • Ergonomic Controller: Introduced a comfortable and easy-to-use controller, with well-placed buttons and an intuitive layout.

Cons:

  • Cost of Game Production: SNES cartridges were more expensive to produce than discs used by other competitors, leading to higher game prices.
  • Technical Limitations: Although a powerful console for its time, the SNES had limitations in terms of processing power and storage.

Sega Mega Drive (Sega Genesis)

Pros:

  • Stunning Graphics – The Sega Genesis offered advanced graphics and a broader color palette compared to the NES, resulting in a visually stunning experience.
  • Lots of third-party games: The console had strong third-party support, with a wide variety of games including Sonic the Hedgehog, Streets of Rage and Phantasy Star.
  • Innovative accessories: Introduced peripherals such as the Sega CD and Sega 32X, which expanded the console’s capabilities, such as 32-bit games.

Cons:

  • Early Release: The premature release of the Sega Genesis in North America gave the SNES a head start in the market.
  • Sound Limitations: Although the graphics were impressive, this console had limitations in sound quality compared to the SNES.

Comparison: pros and cons of the Nintendo 64 vs. sega saturn

DTES/Wikipedia

Nintendo 64

Pros:

  • Revolutionary 3D graphics: The Nintendo 64 pioneered 3D graphics, with games like Super Mario 64 and The Legend of Zelda: Ocarina of Time that set new standards in game design.
  • Innovative controller: Introduced the iconic N64 controller with an analog stick and haptic vibration, offering a more immersive gaming experience.
  • Quality Exclusives: This console had an impressive list of high-quality exclusives, such as Mario Kart 64, Super Smash Bros. and GoldenEye 007.

Cons:

  • Storage limitations: The N64 was limited in storage capacity due to the use of cartridges instead of optical discs, like those used by the competition.
  • Lack of FMV video support: This console did not have the ability to play videos of similar quality to that offered by its competitors, limiting its multimedia potential.

sega saturn

Pros:

  • Advanced Graphics – The Sega Saturn featured impressive graphics for its time, with games like Panzer Dragoon Saga and Virtua Fighter 2 that showed the potential of the console.
  • Arcade Gaming Capability: This console was known for offering solid arcade gaming performance and delivering an experience faithful to what would be experienced on the machines, making it a popular choice among fans of these types of games.
  • Exclusive games: It had a variety of exclusive titles, including classics like Nights into Dreams and Guardian Heroes.

Cons:

  • Complicated architecture: The Saturn had a complex hardware architecture that made game development difficult, leading some studios to prefer other platforms.
  • Rushed Release: Released ahead of schedule in response to Sony’s surprise PlayStation announcement, which affected its release and marketing.

Who won the console war?

Ravi Palwe / Unsplash

In terms of total console sales, Nintendo had considerable success with both the NES and SNES, surpassing Sega in many regions, especially North America and Japan. The Nintendo 64 also had a solid performance, although it was outsold by Sony’s PlayStation. In addition, Nintendo has maintained a strong presence in the video game industry to this day with consoles such as the Wii and the Switch.

On the other hand, Sega had notable success with the Sega Genesis in some markets, especially North America, where it competed effectively with the SNES. However, the company faced challenges with the Sega Saturn, which failed to gain the same number of followers as its direct competition, the PlayStation. Additionally, the troubled launch of the Sega Dreamcast in 1999 marked the end of Sega as a console hardware manufacturer.

Despite intense competition, both Nintendo and Sega achieved significant success during this era. The rivalry between the two companies led to unprecedented innovation in the video game industry, driving technological and creative advances that paved the way for the evolution of the industry in the decades that followed.

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