With price lists Nissan and Renaultall national manufacturers and the only player that participates with several products from Brazil, finished defining their pricing policy in one of the most competitive segments of the Argentine automotive market, that of one ton trucks.
The first brands to come out to “show their cards” were those that lead the market, Ford and Toyota. They did it last Thursday, the first business day of the month, with different proposals for customers. On Friday the prices of Chevrolet and Volkswagenthe only one that is not manufactured in Argentina and the one that will give Toyota the most strength in 2023. Finally, this Monday the six manufacturers were completed.
In the case of fordof the eight versions that it offers on the market of its pick-up Ranger, there were two in which the price rose by 5%, one that did not change its value and the remaining five that had a decrease. The intermediate range, the XLS with a V6 engine and the single-wheel drive XLT dropped by 6%, while the price 8% less compared to April. In May, Ford offers the most affordable of the Ranger called XL 4×2 with manual transmission and 2.0 turbodiesel engine for $35,100,000, while the Limited Plusequipped with the new V6 engine is sold in a price of $62,635,000when in April it cost 68,082,000 pesos.
Toyotafor his part, made the decision to do not apply increases to any version of Hilux, it did not do it with the low-range rear-wheel drive without box, single and double cabin, nor did it do it with the 4×4 in all its variants. The last time Toyota raised the price of its truck line was on January 25, when 4.75% was applied equally to all versions. The most affordable Hilux continues to be the single cab and 4×2 version with manual transmission and 2.4 engine at $28,669,000, while the most equipped and expensive is the GR-Sport IV with a price of 64,886,000 pesos.
Volkswagen, the third largest player in the midsize truck category, did not distinguish between models nor did it lower prices. What he did was increase, but that increase, which was applied equally to all the Amarok line was only 2.2%. The previous month, April, prices had also increased almost imperceptibly with barely 1% compared to March. In May, the Amarok range from the access version, the Trendline 4×2 with manual transmission at $36,205,300 to the V6 Black Style automatic at 66,617,700 pesos.
For its part, General Motors also decided like Toyota, do not touch the price list of their trucks Chevrolet S10. The seven 2023 versions plus the new model that appeared this year called Midnight, maintained the same price to the public as in April. In fact, the brand’s policy also included leaving the sales value of the Chevrolet Montana compact pick-up unchanged in its two versions, LTZ and Premier. The most affordable S10 is the LS version with single-wheel drive at $34,989,900 while the most expensive is the High Country with a price of 63,761,900 pesos.
nissan It was also one of those that applied a slight increase to its pick-up range Frontier. The increase was 2% to the entire line, which had kept the prices of eight of its ten versions without increases between March and April. On that occasion, only two models had an increase of 1% while the rest maintained the prices of March 1 for the following 30 days. The most affordable Nissan Frontier in May will be the S version in single-wheel drive, with a price of $34,379,400 and the most expensive is the Pro4X 4×4 with a value of 56,648,300 pesos.
renaultFinally, the last one to publish its price list this Monday, also decided do not modify Alaskan line prices. The truck manufactured in Santa Isabel had not increased its values in March either, so the last increase had been on February 1, 2024, when they adjusted only 5%. Thus, the entry-level Alaskan is the 4×2 Comfort version with manual transmission and a price of $35,271,911 and the most expensive and equipped is the so-called Iconic 4WD automatic at 57,535,568 pesos.
