Champion enhances its digital presence in Mexico with the premiere of its new online store

Champion enhances its digital presence in Mexico with the premiere of its new online store
Champion enhances its digital presence in Mexico with the premiere of its new online store

Published on

May 19 2024

Taking as its framework the Hot Sale, the most important online discount campaign in Mexico, the American Champion optimizes its e-commerce platform by opting for a more dynamic, friendly and easy-to-navigate design for any user.

Champion strengthens its digital presence in Mexico with the premiere of its new online store – Web Champion México

In the brand new online store, Champion sells sports and urban proposals for women, men and children, including new releases, and its most famous clothing and footwear models. Among the collections available on the site are Hydra Sport, Reverse Weave, Time Capsule, Meshed Lines and Prep Club, to name a few.

In addition, it also has a permanent sales section with discounts of up to 50%, depending on the season.

As part of the new features, the brand deploys two important benefits on its platform for Mexican users: the first is the “Champion Guarantee”, which offers secure payments, exchanges, interest-free monthly purchases with participating cards, and payment gateways such as Kueski and Aplazo. The second is “Club Champion”, available under subscription, to receive in advance the offers, special promotions and new launches of the firm.

As FashionNetwork.com has been reporting, the operation and distribution of Champion in Mexico is in the hands of the giant IB Group, a company that estimates adding between 4 or 5 new stores for the brand in 2024.

With the help of IB Group, Champion has 5 single-brand establishments nationwide, located in Parque Delta, Encuentro Oceanía, Galerías Monterrey, Galerías Pachuca and Fórum Culiacán; In addition, it is present in the department stores El Palacio de Hierro, Sears and Liverpool, as well as in chains such as TAF and Innvictus.

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