The young San Sebastian startup Scott&Irwin is a digital innovation studio that helps brands and companies offer their customers interactive experiences through plug & play digital solutions. Founded just a few months ago, the firm was created by a group of professionals with extensive experience in the field of design and XR technologies (virtual, augmented and mixed reality).
“We can represent any experience on any digital platform“, they explain from the startup.
With headquarters in Donostia and offices in Madrid, London and New York, the firm has launched the project ‘The Irwin Wall‘, an interactive, immersive, customizable, customizable and portable device, capable of being managed by the client themselves, through touch screens and that serves for the digitalization of products, processes and spaces. In addition, it is capable of exporting a 3D element to any viewing platform almost immediately. “It has virtual platforms with animations and graphics in 3D and 4K quality, and this technology is adapted to the corporate and marketing objectives of our clients.”.
As their first notable project, they have worked for Formula 1, providing various state-of-the-art simulators, such as the Interactive F1 and the hyper-realistic 3D F1 steering wheel for the official exhibition of this corporate sector, held in Toronto last May. In addition to working with F1, Basque entrepreneurs have also worked with local and international companies such as Mercedes Benz, among others. “We offer a way of working where continuous communication with the client, maximization of the creative experience and visualization of the development process prevail.”, detail from Scott&Irwin.
The startup also offers disruptive experiences with virtual reality glasses that allow users to interact with products and services intuitively and with easy handling. Likewise, they have augmented reality proposals to visualize digital products or create digital interactivity in real spaces. They also have “holographic displays that enable three-dimensional interactivity”.
