With 19 seasons at the helm of Blessed (Channel 9), and with an extensive career in radio and television, Beto Casella He became one of the most recognized presenters in the media. However, before fame, one of his first successes came in 1994 thanks to an initiative of Luis Majul, who was his boss at the time. According to the communicator, thanks to that work He managed to buy his first apartment in the town of Haedo.
When invited to The perfect night (El Trece), hosted by Sebastian Wainraich, Casella recalled the unusual way in which he managed to pay for his first apartment. “Beto has written plays and wrote books as well. Galician, Jewish, Italian and Argentine jokes“The actor began by saying. After a few seconds of reminiscing, the journalist began by saying: “Yes, because at that time Planeta (the publishing house) was making waves with jokes about Galicians. There was a journalist called Ricardo Parrotta, who called himself Pepe Muleiro. Sales record and Sudamericana, which was the competition, stayed. ‘Why didn’t we make the joke book?’ we said.”
Then, Casella detailed the request that his boss made to him when he found out about this: “And Majul, who was the advisor of Sudamericana and worked with me in Are, In the newsroom, he comes to me and says, ‘Betito, do you want to make a joke book for Sudamericana?’ How much time do I have, Turco? ‘A month.’ And there was no Google. And I was kind of the official joke teller in the newsroom. It was 1994. You had to remember, more or less, to ask, ‘Do you remember any jokes?’ And write them down. And then the other challenge was, as it was, Galician jokesI said, ‘What turn do I look for?’ I did. The latest and most terrible jokes from Jews, Galicians, Argentines and Italians. It was the best-selling book of 94″.
It was then that Wainraich consulted: “Is it true that you bought an apartment with those books?”. Proud of his success, Casella stated: “Yes, with that little book I bought the PH in Haedo. And there, at that time, I had to look for jokes about cool people, braggarts, arrogant people and I classified them.”
Minutes later, the host explained that this was the starting point for his television career: “That’s where I start on TV, because they put me on the air on the radio. ‘We are talking about the great phenomenon of the moment, Beto Casella’s book of jokes’, not even the parrot knew me. I worked on the graphics and they made me finish with two or three jokes and there I was listening, one day in the shower, to Montero, manager of America. And he was looking for new faces. He didn’t even know my face. And he says, ‘this is the guy I’m looking for, give him a call.’ He tells Rosita Sueiro, ‘find this boy for me.’ And that’s where my career begins.”
Finally, the figure of Bendita reflected on the fortune of those coincidences: “Look how random. It may be that one puts a little, but I think it’s a big dose of ass, to sometimes be in the place they need. Really. I don’t play modest. I believe in that a lot. When the opportunity is there, you have to grab it.”
