This decision almost destroyed this franchise, but China came to the rescue: it almost doubled the United States box office – Movie news

This decision almost destroyed this franchise, but China came to the rescue: it almost doubled the United States box office – Movie news
This decision almost destroyed this franchise, but China came to the rescue: it almost doubled the United States box office – Movie news

Not even a cast of renowned actors managed to save the theatrical release of this film saga.

Hollywood movies don’t just depend on American box office revenue to succeed. Big-budget productions may see their success affected depending on whether or not they have been released in China. and the income they have generated there, among other factors. This can both affect the profitability of a film and make it become an even bigger success than it already is. A good example took place 10 years ago, at which time a decision almost destroyed a famous franchise and China came to the rescue: it almost doubled the United States box office.

The mistake in question was softening the violence of The Mercenaries 3 until it could obtain the PG-13 rating, something that the most unconditional fans of Arnold Schwarzenegger were not accustomed to. The change in the third installment of the franchise lowered sales at the American box office, raising 39.9 million dollars instead of 103 and 85 million what they got The mercenaries and The mercenaries 2respectively.

What was negative for some meant absolutely nothing to others: the Asian giant’s viewers did not even notice the change. This is because the two previous installments already arrived softened to the Asian market, so the audience did not notice anything strange in the film starring Sylvester Stallone, Harrison Ford, Wesley Snipes and Mel Gibson, among others.

Neither ‘Terminator’ nor ‘The Expendables’: the most profitable film of Arnold Schwarzenegger’s career is the one we least imagined

The Mercenaries 3 It grossed 33.7 million dollars in its first weekend of release in China – 6 million less than the total at the United States box office – and a sum of 72.9 million during its entire stay in theaters. . Data that helped The mercen4aries arrived in movie theaters and fans could say goodbye to their favorite franchise. A farewell that was not very successful, since, finally, the fourth installment had a budget of 100 million dollars and only raised 38 million dollars around the world.

 
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