Ecommerce day Tour seeks to boost the development of the digital ecosystem in the country and in the region. With a hybrid agenda the event offers online and face -to -face activities between May 14 and 16.
The most important event of the digital business industry, the Ecommerce Day Colombia, arrives in the country with a renewed agenda. This year will continue with a hybrid format that includes online activities between May 14 and 16 and a face -to -face day on May 15. It is a regional initiative of the Ecommerce Institute, coorganized locally by the Colombian Chamber of Electronic Commerce CCCE.
On May 15, the meeting place for the professionals of the digital industry will be Agora Bogotá, where attendees can enjoy plenary, workshops, networking spaces and a commercial sample with the most important actors in the digital industry in Colombia and the region. With an avant -garde agenda that will address issues of AI, Marketplaces, Superapps, Retail Media and Unified Commerce, among others, the event maintains its commitment to the professionalization of the sector.
According to María Fernanda Quiñones, executive president of the Colombian Chamber of Electronic Commerce, “Organizing Ecommerce Day in Colombia is essential to accelerate the development of the digital ecosystem and strengthen the country’s capacities in electronic commerce. This event not only makes visible the trends and best practices of the industry, but also consolidated as a connection and learning platform for SMEs, which represent an essential part of the Colombian economy, constituting 99.4% of the business fabric, representing more than 99% of the activated companies and generating approximately 79% of national employment..
“Colombia is writing a new page in the history of regional digital trade. In recent years, he not only accelerated his growth, but did it with vision, local talent and solutions designed from and for the ecosystem. In this eCommerce Day we return to Bogotá with an agenda that looks forward: applied artificial intelligence, unified trade, average retail and platforms that climb real businesses where the penetration of digital channels in the massive consumption B2C is in 16% and in the main categories such as Tecno & Electro, Home & Deco and Fashion & Fashion & Clothing is above 20% and tourism over 60%. In parallel, we celebrate the 20 years of the Ecommerce Institute, emphasizing all the initiatives with which we promote the evolution of this digital ecosystem. This event is unmissable because it is part of a strategy to build, with all the actors, a more inclusive, more competitive and more connected digital future with what is coming”.
The celebration of the event this year charges a special meaning, since the 20th anniversary of the Ecommerce Institute, organizer of the Key Growth Motor Commerce in Latin America is commemorated. Since its creation, it has worked together with the main electronic commerce and entities of the sector, consolidating a collaboration network that has promoted the growth of digital trade in Latin America”Says Marcos Pueyrredon, president of the Ecommerce Institute and Cofounder & Global Executive SVP of VTEX.
> Activities during the Ecommerce Day Colombia 2025:
- Face -to -face days on May 15 in Agora Bogotá: it includes an agenda with the latest trends of digital trade integrated with traditional channels, applied to mass consumption and collaborative trade and much more, in addition to the possibility of networking and access to the area of services and solutions for eCommerce.
- Online activities May 14: Workshops on-Demand and continuous learning spaces.
- Ecommerce Awards Colombia 2025: A distinction to the protagonists of the country’s digital innovation.
- ECOMMERCE STARTUP COMPETITION: promoting LATAM digital ventures with greater potential in Digital Commerce and Internet business.
- MEET & GREET: Exclusive meetings with retailers to customize, deepen and expand the digital retail ecosystem.
- Ecommerce Day Experience: Technical visits to know inside the operations of the leading companies of the Ecommerce in Colombia.
- Elíderes Forum: It is a collaborative space where leaders will share their experiences and perspectives in an open way, without judgments or prejudices, focused on learning and collective growth.
Additionally, within the framework of the 20th Anniversary of the Ecommerce Institute, the new volumes of the collection will be presented «Genesis of a digital future«a work that documents the evolution of electronic commerce in Latin America. With testimonies of pioneers and leaders of the sector, this series of living books offers a deep vision of the milestones and challenges that have marked the growth of the digital ecosystem.
To be part of this event we invite you to get their entry at: https://ecommerceday.co/2025/reserva-tu-lugar/
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