The mobile phone company recognizes the different needs of its customers, focusing on three main edges that concern them: payment facilities, variety of equipment and technical service. All this, through its complete communication platform.
Entel knows that users prioritize different requirements in terms of cellular equipment, each of them is looking for The best assistance to meet your needs. Given this situation, the operator aims to comply with these requests in search of providing the ideal solutions for each of them.
Under this concept, the company launches the campaign “Think of teams, think of Entel”whose idea is born from an important insight focused on the client: each person prioritizes different needs when they think of teams. Users may resort to Entel and solve their main needs such as having: variety of equipment, payment facilities and technical service. In addition to having the Power signal with the best mobile network experience*.
Entel covers the needs of each user
For this launch, Entel presents three spots that describe everyday situations where each protagonist represents a real need of the average user.
This group of friends has different and marked personalities, whose characteristics are associated with the different problems with respect to mobile equipment. In that sense, we will meet Milagros, Steve and Salva, which will address the aforementioned edges during the platform communication.
From Milagros, who seeks how to save to buy a new team, so he uses his creativity to reduce expenses to the maximum, being the ideal solution Entel and his payment facilities, accessing the ‘equity 5g’ without the need to ‘adjust’ other aspects of his daily life.
Subsequently, we have Steve, a technology fan that finds in the company a perfect ally to obtain the latest smartphones models and thus continue to presume his new last model cell, all thanks to the 5G Entel teams.
-Finally, we arrive in Salva, who refuses to change his team even though the battery has been failing. In that sense, Salva will go through different and fun situations in search of a plug to load it. Under this context, Salva will not suffer anymore, since Entel gives you the proper technical service to solve the problems that your current team has
Each of these stories rescue the creativity of the protagonists in their attempt to find varied solutions to their problems, reaching Entel and their services that meet each request.
It should be noted that the offers for the campaign are as follows:
• 5g smartphones from S/0 initial fee in the plan deciding on the current commercial offer.
• Variety of equipment, always with the latest 5g smartphones.
• Technical service with expert technicians, original spare parts and replacement equipment* Subject to stock.
*Based on the OpenSignal Peru report: Mobile Network Experience Report – (Consistenc Quality) – February 2025: https://www.entel.pe/myw
*Sponsored content
