Last Monday was an important moment for Spanish television because a new program was released. TVE opted to include a television grill a Magacin inherited directly from the Sálvame Universe, called ‘The family of TV’which started as part of a package of audiovisual content that have undoubtedly mitigated the bump that has received this format on your premiere day.
So much so that His audience without the support of series such as ‘Valle Tavaje’ and ‘La Promise’contents that fill the afternoon in TVE, The Magacin would have reaped just 8.7% of share. That figure is far from what is initially expected by the managers of the public chain, especially given the very high expectation for the launch of the program and the activity generated in social networks.
Nothing is further from reality. The data of ‘The Family of TV’ They remain at acceptable levels thanks to the Concatenation with series such as ‘Valle Salvaje’ and ‘La Promesa’which generate more interest in Spanish television hearness. So much so that ‘Wild Valley ‘the strong format of the afternoons of the 1, grew up to 9.3% of share individualized. The figures rose again with the Issue of ‘The promise’ up to 14.5%consolidating the Magacin Batacin of the Save Me Universe.
Fully overcome
Los Good data from ‘The Family of TV’ are Really illustrative about the disadvantage situation in which that TVE program is located. In addition to being behind the Hearings harvested by the FORTA Yesterday, with the regional adding a 9.2% of sharecompetition in the private sphere was not resentful. The clearest example of that trend is ‘Dreams of freedom’, Antena 3 desktop series that he stayed in his share usual of the 14,1%.
-Another magacin in the same time slot as ‘the family of TV’, The ‘afternoon’ productionoffered similar data to those it has been reaping during this season: 9.6% screen share. That positive trend is maintained with the informal continuation of the Magacin ‘And now Sonsolles’which remains stable in the strip of 10.9% of share. Something similar happens with the identical format, this time In Telecinco, called ‘Jorge’s newspaper’: That program added a 10,5% screen share.
Bad start
The Batacazo of ‘The Family of TV’ on the small screen It was slightly relieved by his relative success through RTVE Playan application where users can connect livethrough multiple devices, to the signal of public chains… as well as request the content viewing to the letter and on demand.
The 100,000 unique visitors registered during the great moment of the program premiere They are a remarkable improvement regarding Hard competition that offer more -based formats on the grill of the private televisions. The data of ‘The Family of TV’, format surpassed even by the programming of the regional chainsplace in the spotlight to this Magacin of the universe Save me for future days.
