Mattel announced on Monday that he would pause his annual financial prognosis and that he could increase the prices of his toys
CHRONOLOGY
May 5
Reportedlythe executive director of Mattel Ynon Kreiz said that “it is difficult to say where things will land and how the tariff situation will evolve,” and the toy company announced that it is leaving its orientation for the whole year until “it has enough visibility, given the volatile macroeconomic environment and the changing tariff situation of the United States”, and can increase the prices of its toys “when necessary.”
May 5
Ford advertisement That he expects tariffs to reduce their profits before interest and taxes in approximately $ 1.5 billion in 2025, and said that it is suspending its orientation for the whole year, citing “the potential for interruption of the supply chain in the entire industry that affects the production” together with “the potential of future or augmented tariffs in the US.
May 5
Cummins withdrawal Her prognosis for 2025, since the executive director Jennifer Rumsey said that the truck motion manufacturer faced a “growing economic uncertainty driven by tariffs” and that customers endured an “increasingly challenging environment.”
May 1
Apple executive director , Tim Cook, He said that The company expects Trump’s tariffs to cause 900 million dollars to the company’s results during its second quarter, saying that it will be “very difficult” to predict beyond June “because I am not sure what will happen to the tariffs”, since Apple’s sales in China fell below the projections.
May 1
Amazon He said in his Report of Gains of the first quarter on Thursday that its future results are “inherently unpredictable” due to factors that include “changes in global economic and geopolitical conditions” and “tariff and commercial policies”, the last of which was not a reason included in its latest quarterly report.
May 1
General Motors that previously He said he would reassess his financial orientation by 2025 to include the “potential impact of tariffs”, reduced Its prognosis of earnings between $ 10 billion and $ 12.5 billion, from $ 13.7 billion to $ 15.7 billion, while executive director Mary Barra He said that The company was adjusting to the “new commercial policy environment.”
May 1
McDonald’s reported A 3.6% drop in sales in comparable stores in the United States during its first quarter of 2025, the highest decrease from a 8.7% drop in 2020, since the fast food giant said consumers were “dealing with uncertainty.”
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April 30
Stellantis suspended His financial prognosis for fiscal year 2025 due to uncertainties related to rates, and pointed out that the company was very committed to political leaders regarding rates and has taken measures to reduce the impact.
April 30
Mercedes withdrawal His prognosis for fiscal year 2025 because the “volatility with respect to tariff policies” had become “too high to reliably evaluate” the commercial development of the car manufacturer for the rest of the year, and added that estimates “with the necessary level of certainty” could not be made.
April 29
UPS withdrawal Its orientation for the whole year after previously forecasting revenues of $ 89 billion by 2025, citing the “current macroeconomic uncertainty”, since the shipping giant also announced that it would fire 20,000 workers by the end of the year.
April 29
The executive director of Kraft Heinz, Abrams-Rivera, said the company had reduced its perspective for the whole year because “the operational environment remains volatile” and that would monitor the “possible impacts of macroeconomic pressures such as tariffs and inflation.”
April 29
The executive director of Jetblue, Jonaanna of Moon, announced that The company had withdrawn its prognosis for the whole year 2025 due to the “macroeconomic uncertainty”, while the president of Jetblue, Marty St. George, said the airline expected the “softened demand” to continue.
April 29
Snap He refused To issue a guide for its second quarter, since the company behind Snapchat said that “uncertainty regarding how macroeconomic conditions can evolve in the coming months” could affect the demand for advertising.
April 29
Volvo warned that 2025 would be a “challenging and transition year” as a result of “macroeconomic, geopolitical and market developments”, including the effects of tariffs on profits, while withdrawing its orientation for the year and 2026.
April 24
Pepsico reduced Its earning forecast for 2025 because the company expects “more volatility and uncertainty,” said executive director Ramón Laguarta, while Pepsico said he faces greater costs in the supply chain due to tariffs, “a high macroeconomic volatility and a context of moderate consumption.”
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April 24
Procter & Gamble owner of Tide and Charmin, among others, reduced Its sales growth projections for the year even though it previously expected a growth of up to 4% in 2025, while executive director Jon Moeller warned about a “geopolitical and challenging and volatile consumption environment.”
April 24
The executive director of American Airlines, Robert isom, said To the investors that the airline was “adopting a very cautious, even negative approach to growth” after withdrawing its orientation for the whole year, while the financial director, Devon May, said that the economic uncertainty worsened by Trump’s tariffs brought “a significant weakness in our main cabin demand.”
April 24
Skechers withdrawal His perspective for the whole year and cited “the macroeconomic uncertainty derived from global commercial policies”, while financial director John Vandemore compared the economic environment with the pandemic.
April 23
Thermo Fisher Scientific withdrawal Its earning forecast for the whole year, while the medical equipment manufacturer expects to suffer an impact of 400 million dollars in sales to China, since Trump tariffs would probably increase the cost of the pieces that the company obtains in China.
April 23
Chipotle which reported sales in the same stores well below the expectations of analysts, according to Factset, reduced their sales growth in the same stores for the whole year because the company expects customers to spend less as concerns about the economy became “overwhelming”, said Executive director Scott Boatwright for investors.
April 23
Alaska Airlines withdrawal Its projection for the year 2025 due to the “recent uncertainty and economic volatility.”
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April 23
Southwest Airlines although he maintained some of his projections for his second quarter, withdrawal The orientation for 2025 in its report of the first trimester by citing the “macroeconomic uncertainty” that makes it “difficult to forecast given the trends of recent and short -term reserves.”
April 15
United Airlines kept Its forecast for the whole year, although the company also issued a second orientation with much lower profits in 2025 because United believes that the economy is “impossible to predict this year with some degree of confidence.”
April 11
Logitech withdrawal His perspectives for fiscal year 2026 due to the “continuous uncertainty around the tariff environment.”
April 9
Walmart advertisement that would withdraw its operating income forecasts in its next report of the first quarter on May 15, since the “rank of results” increased as Trump tariffs were implemented in trade.
April 9
Delta after having previously reduced the projections of profits from the first quarter by 40 to 50 cents per share, he withdrew his orientation for the whole year “given the wide macroeconomic uncertainty”, since it was “premature Bastian.
Have Trump tariffs caused dismissals?
Several companies have announced layoffs alleging the impact of Trump’s tariffs. Mack Trucks and Volvo Group informed Forbes earlier this month that a total of 800 employees were fired in their facilities on the East Coast. Both car manufacturers cited the “market uncertainty”, the probability of “possible regulatory changes” and the “impact of tariffs.” Stellantis and Estée Lauder also announced dismissals. Goldman Sachs wrote in a note on April 15 that Trump’s tariffs would create about 100,000 jobs in the manufacturing sector, although it is also likely to eliminate up to 500,000 jobs in all sectors.
Key history
Trump imposed tariffs on all United States commercial partners during his so -called “Liberation day” earlier this month. On April 9, a 90 -day pause was announced in tariffs, although a base level of 10%would be maintained, except for China, whose imports face 145%tariffs. The White House said On Tuesday that Trump would also offer an pardon to car manufacturers by exempting them from paying additional tariffs, such as steel and aluminum. Some industry leaders have said that Trump’s tariff He warned that Trump’s 25% tariffs on cars and imported auto parts “would open a hole in the American industry like never before.” Vice President JD Vance He said that The Trump administration is trying to “rebalance global trade” while the United States carries out tariff negotiations. Vance suggested that the United States “wants to associate with people and countries” to create “a global trade system that is balanced, open, stable and fair.”
This article was originally published in Forbes US
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