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The Asian GWM giant has goals to expand throughout the country

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The Chinese automotive brand that arrived in the country February and opened its concessionaire in Guarenas.

Great Wall Motor (GWM) The Chinese automotive brand that arrived in the country last February, inaugurated its first concessionaire in Guarenas thus starting the plan of its sales network and customer at the level.

GWM has a presence in more than 170 countries, so it has been possible to consolidate in a short as one of the manufacturers of SUVS, pick-ups and all-terrain vehicles after having placed only in 4 months, 200 vehicles in Venezuela, according to Miguel Sandoval, marketing manager of the company in Venezuela.

The first concessionaire plans to serve the public of the Great Caracas on the Guarenas-Guatire axis and its surroundings and is backed by the Venmotors . “This headquarters symbolizes the beginning of a key stage for the commercial of the brand in the country and represents the first of many dealers that we are going to open in Venezuela in the coming months, as part of our vision of becoming a reference of modern and reliable mobility for the Venezuelan market,” said Sandoval, said

In addition to exhibiting the entire portfolio of available products, the new concessionaire will have sales areas, after -sales care, spare parts and specialized technical service, guaranteeing an integral experience for the brand’s customers, guaranteed its owner, Carlos Bermúdez.

Sandoval assured to last that vehicles are at the immediate availability of the customer. “We have a robust inventory of vehicles and spare parts in the country within reach of our customers,” he said

He said that at the time of purchase, the customer can choose the of his preference “and that same he can leave it.”

The company is currently developing a national strategy by the venmotor group with the goal of having a short -term presence in the main states of the country. “This is the first concessionaire that is officially inaugurated, but at the national level there are operating 12 dealers selling vehicles and providing post -sale services,” Sandoval explained.

Star Product: Tank 500

The marketing manager ensures that as a brand strategy, each vehicle line is developed to meet the needs of a very specific segment. “I think the Tank line we have a winning product in the Venezuelan market because it is very given to off roud vehicles.”

“This vehicle fits perfectly with what the brand slogan says, welcome to , given advanced technology and the particularities of its design,” says Sandoval.

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He said that GWM with the Pickup line is a leader in the Asian markets, “which says a lot of its quality and robustness,” so these vehicles are offered with 6 years or 150,000 km of guarantee “and in the case of the Tank line the guarantee extends to the 200,000 km, which says a lot of their quality,” he emphasizes.

Among the most highlighted attributes of the Tank 500 Luxury 4WD we can mention:

  • Engine model: E30Z V6 de 24V
  • Cylinder (L): 3.0 Bi-Turbo
  • Potencia (HP/RPM): 349 / 6000
  • Torque (Nm/rpm): 500 / 1500-4500
  • Transmission: 9 -speed automatic
  • Traction: 4WD
  • Tire dimension: 265/55r19
  • Seat posts: 7
  • Flashing cams
  • Rear axle differential lock
  • Suitcase door with manual self -self
  • Front and rear fog lights
  • Panoramic roof
  • 6 Airbags
  • 12 speakers with integrated amplifier
  • 14.6 -inch touch screen. Compatibility with Apple Carplay & Android Auto
  • Double zone air conditioning + air exit in the row

The SUV type models (Sport Utility Vehicle), vehicles that combine characteristics of a car with those of a truck, with a higher floor height, four -wheel drive and moderate off -road capacity are extremely popular and the most sought after in Venezuela.

On the other hand, Sandoval commented that although the Wingle vehicle line handles the Mitsubishi motorization, the of the Haval, Tank and Poer vehicles contain all the equipment designed exclusively by GWM.

Price-quality and financing plans

GWM vehicle range from US $ 22,000 to US $ 60,000, not including or other administrative expenses such as plaque processing before INTT.

The tank300 about US $ 45.00 more taxes, while the 500 tank can touch the US $ 60,000

Pikup wingle line oriented at floats and hard starts at US $ 19,990 more taxes and then the Wingle Power more personal use that can reach 38,000 more taxes.

Sandoval also informed about financing plans, which can be through banking, giving 30 percent initial with plans of up to 24 and 36 months according to the banking entity. GWM through its dealers, also has financing plans and requires 50 % initial and grants up to 24 months to pay. In both cases, vehicle costs or financing are not included.

This represents a firm step in GWM’s commitment for offering Venezuelans technology, comfort and class security through their Haval, Tank, Poer and Wingle vehicle lines.

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