After the resignation of Juan Carlos Peña, the sports media welcomed Andrea Guerrero, the sports manager of Nuestra Tele
less than a week ago, Win Sports announced through a press release that Its president until then, Juan Carlos Peña, had decided to resign to the management of the sports channel for personal reasons. With that departure, the media added two casualties, adding that of the renowned narrator Javier Fernández Franco, the singer of the goal, who was the first to say goodbye. Even so, and far from taking the resignation with concern, The channel’s Board of Directors did their homework and they quickly chose the new helmsman. Andrea Guerrero, the renowned RCN sports manager, became president of Win Sports.
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Andrea Guerrero, the first woman to be president of Win Sports
In the same way as he announced the farewell of Juan Carlos Peña, Win Sports presented Andrea Guerrero as its new president. Through a press release shared with the various media outlets, the channel not only confirmed the arrival of the Cucuteña, but also showed the great journey she has had in sports journalism and that it was an important point for her to be chosen. “Andrea Guerrero will be the new president of Win Sports”, was how the statement began, where it was also He highlighted that the journalist has been in the world of sports for more than 19 years.most of them on the RCN channel.
“For me this appointment means a lot. not only because of what it means for women to continue conquering spaces in traditionally masculine environments. It is significant above all because of the challenges it imposes on me as a professional in times like these. in which we have audiences that are increasingly segmented, but more informed and therefore more eager for good content”were the journalist’s first words after being elected to office.
It must be remembered that, with this decision, Andrea Guerrero becomes the first woman to be president of Win Sportssince the channel was founded in 2012. In addition to this, reaffirms itself as one of the most important faces in the media owned by the Ardila Lülle Organization, since for a long time he has also been in charge of the Sports Management of RCN Television. She graduated from the Pontificia Universidad Javeriana as a social communicator and has a master’s degree in Marketing Management from CESA, in addition to having studied at the ESIC and the Spanish Business Institute.
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