After Meta announced that it will use the data that users publish to develop its new artificial intelligence, Concern about people’s privacy grew. In the midst of this controversy, athletes like Rafael Nadalartists, and content creators expressed their refusal to allow their images to be used to feed the platform’s AI.
The measure announced by the company responsible for social networks such as Facebook and Instagram, which will come into force on June 24, implies that the content shared on its platforms, such as publications and photos with descriptions, will be used to train its models of AI.
Although users can reject their content being used, the European Center for Digital Rights (Noyb) reported that Meta is intentionally making the opt-out method for the use of your information for the project more complicated.
Noyb claimed that the company hinders the opt-out process by using “dark patterns” to ensure that as few users as possible are prevented from having their information used.
– Rafael NadalSpanish professional tennis player.
– Albert DalmauSpanish soccer player.
– Anais Delva, French singer and actress. She is known for providing the voice of the Disney character, Elsa, from the animated film Frozen, in the French version.
– Stephen Galloway, American dancer noted for his role as principal dancer at the Frankfurt Ballet. Additionally, he is a costume designer and has created costumes for the American Ballet Theater and the Paris Opera.
– Marina Bores, Spanish content creator and writer. She has 223 thousand followers on Instagram.
Instagram your turn templates are stories that all users can replicate. The user _mini_buggy_arson_ was the one who created the story with the following text:
“I own the copyright to all images and posts posted to my Instagram profile and therefore I do not allow Meta or other companies to use them to train generative Al platforms. This includes all future AND past posts/stories/threads on my profile. @Instagram get rid of the AI program.” This story has been replicated more than 227,000 times.
Training artificial intelligence involves feeding large volumes of data to an AI model, allowing it to learn patterns and rules from that information.
Meta will use the public data of Instagram and Facebook usersincluding photos, videos and interactions, to nourish your artificial intelligence model.
The company indicated that it can manage data from individuals who do not have a profile on its platforms, but who appear in other users’ publications.
For example, if a parent uploaded a photograph of their minor daughter on her first day at school. Meta can use the girl’s face in order to train her AI.
Meta has communicated that Facebook and Instagram offer the option to reject the use of personal data for training your artificial intelligence.
On Facebook, users must follow several steps from their computer: access their profile, go to ‘Settings and privacy’, select ‘Settings’, then ‘Privacy policy’ and finally ‘Right to object’. Finally, they must fill out a form indicating their wish that their data not be used to train Meta’s AI.
On Instagram, users need to log into their profile in the app, select the three-bar menu in the top right corner of the screen, scroll to ‘About’ and choose ‘Privacy Policy.’ The process continues with selecting ‘Object to treatment’ and then ‘oppose’. Users must complete a form detailing their objection to the use of their data.
This option is only available to users in Europe and some parts of the United States, although the Meta measure will be applied globally.
