In Colombia, we have different distributors that have been responsible for placing vehicles of various brands in Colombian territory. Many of them have made history, revolutionizing the country’s automotive sector, during their years of experience. An example of this is Motorysa, which has been in this field for more than 40 years and has grown stronger over the years. It has been thanks to this distributor that in the country we have had the opportunity to enjoy models from Mitsubishi, BYD and many more. But before we get to this point in the story, we must travel back in time to the 1970s.
This is how Motorysa started distributing Spanish trucks
Surely many are unaware that Motorysa means Motores y Maquinas SA. This distributor is very famous today in Colombia, although few know its origin. It all started in 1970, when the important company began to distribute the Spanish roads of the Pegaso brand. These models were very important in mobility during the 60s and 70s; Of course they marked significantly with their arrival and for a long time it was like that. But the company’s path would not end there, as shortly after it would begin its relationship with a very relevant brand in Colombia.
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We are talking about the brand with the three diamonds, Mitsubishi, of which Motorysa is an importer and distributor in Colombia. It is impossible to deny the relevance that several of this brand’s models have had in mobility in the country. After its arrival in the 1980s, the Montero became the great flagship of the brand and of course the distributor. This 4×4 is still very important today and its quality is indisputable. In addition, they have also managed to position their L200 pickup very well. A vehicle that recently presented its new generation and that is undoubtedly a powerful machine.
Over the years, Motorysa continued to establish itself in Colombian territory. The experience became a point in the distributor’s favor and in 2003 they confirmed their presence in Colombian mobility. The company became the spearhead of Daimler with the distribution of Japanese FUSO brand vehicles. Fortunately for the distributor and the country, Motorysa continued to grow and have more presence. In addition, they managed to add more brands to their distribution catalog, which has positioned them like few others in their segment.
Mercedes-Benz and BYD join the important distributor
At the beginning of the new century, the company had already achieved status in the country and also internationally. After already having several brands working with them, in 2014, a high-level one was added. This is how Motorysa began the distribution of Mercedes-Benz brand trucks. In the same way, they manage to commemorate their 50 years, but distributing the German company’s cars and SUVs that same year. Today, they have several showcases and higher-level workshops in Bogotá and Ibagué. But again, this would not be the ceiling of this company, since they would still continue to grow.
Mitsubishi was never left aside and also began to have more presence in Colombia, thanks to Motorysa. Today they have 16 showcases and 15 workshops in Bogotá and different important cities in the country. The company already had a presence in the segment of 4×4 vehicles, pickups, premium models and they needed to surprise with electric models. It must be said, this was a task that the company took on in order to provide sustainable mobility. This is how in 2020 they surprised by closing a commercial deal with the BYD brand. This manufacturer has become one of the best sellers in this segment.
In this way, Motorysa has significantly expanded its catalog. It has been innovating and significantly marking mobility in the country for more than 50 years. Best of all, the surprises may not stop and continue to revolutionize the automotive sector over time. To date, what they have achieved is remarkable and it is necessary to recognize the great work they have done throughout their history. Without a doubt, Motorysa has become one of the most important distributors in Colombia and will continue to be so.
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