In an ever-evolving world where technology plays a central role in our lives, it is impossible to ignore the growing influence of artificial intelligence (AI) in the home. As AI becomes more and more ubiquitous, we are faced with the exciting prospect of truly smart and connected homes, filled with possibilities and conveniences never imagined before.
By João Ramos, Director of Digital Appliances for Samsung Latin America
In recent years, we have witnessed a seismic shift in the smart home appliance market in Latin America. Driven by consumer demand for greater convenience, efficiency and safety in their daily lives, this sector is undergoing a radical transformation. Users are increasingly looking for solutions that simplify and improve their routines, making them more personalized and adaptable to their needs.
This is clear when we look at recent data from the Latin market, presented by Statista. According to a global data and business intelligence platform, the percentage of households in Latin America using smart home appliances is expected to grow from 8.3% in 2024 to 27.7% in 2028. [1]which is quite significant for less than half a decade. This figure represents a substantial increase in the adoption of smart appliances in homes in the coming years.
Furthermore, revenue in the smart home appliances market is expected to reach $2.3 billion by 2024 in the region, and is anticipated to show an annual growth rate of 11.32%, resulting in a projected market volume of 3.5 billion dollars by 2028.
In this scenario, artificial intelligence is emerging as the fundamental pillar of this home revolution. By equipping our devices with advanced AI capabilities, we can turn simple household appliances into true smart assistants, which can understand, learn and anticipate user needs. From the moment we wake up to the moment we fall asleep, AI is becoming the driving force of a new era of convenience and comfort in our homes.
The benefits of a connected home are many and multifaceted. From the ability to remotely control devices to intelligent automation of household tasks, smart homes offer multiple advantages that significantly improve the quality of life of their residents. Thus, the interconnectivity of devices allows for an integrated and harmonious experience, in which each component of the home works together to create a truly intelligent and adaptable environment.
Looking ahead, it’s impossible not to be excited about the possibilities that await us. With the rapid evolution of technology, we are just beginning to scratch the surface of what is possible in a smart home.
By João Ramos, Director of Digital Appliances for Samsung Latin America
In this context, Samsung’s premise is always to bring improvements to society. In our portfolio, artificial intelligence is already integrated into several products in our Bespoke AI line, always thinking about how we can contribute for the good of society and enable what everyone wants and seeks most: free time to spend with those we love and do what we enjoy.
On the other hand, with our SmartThings platform and a wide range of smart products, we are empowering consumers in Latin America to transform their homes into truly smart and connected spaces. From refrigerators that automatically shop and keep track of food, to security systems that monitor and protect the home, we are committed to offering innovative solutions that simplify and improve the lives of our customers.
When we talk about AI in home appliances, we can go beyond convenience and practicality, as the technology helps, for example, to control energy consumption, saving money and natural resources. All with AI Energy, through the SmartThings app, which helps monitor the energy consumption of home appliances and even suggests saving tips. Another example of the use of AI in everyday life is the practicality of house cleaning, as the robot vacuum cleaner detects the type of floor and automatically adjusts the suction power as needed.
With artificial intelligence increasingly present in everyday life, Samsung is firmly committed to understanding and meeting the specific needs of the market. We recognize that every home is unique, with its own demands and challenges, which is why we develop solutions that offer practicality, intelligence and adaptability.
Therefore, we are committed to continuing to innovate and evolve, staying at the forefront of the smart home revolution and providing exceptional experiences that truly improve the lives of our consumers, with artificial intelligence as a great ally. With Samsung, the future of smart homes in Latin America is bright and full of exciting possibilities.
