Chilevision, a brand owned by Paramount, and DIRECTV Latin America they signed an agreement to enhance the experience of living Big Brother Chileone of the most successful contents on television, for its next season that will begin in the second semester.
After the great success of the cycle that became a phenomenon of multiplatform audiences, Chilevisión, DIRECTV and Banijay Rights They established a strategic alliance by which DGO, the live TV and streaming platform DIRECTV, will have a channel exclusive for the 24-hour broadcast of the new season.
Chilevision will premiere during the second half of 2024with the leadership of Diana Boloccoa new season of Big Brotherthe successful format of Banijay Rights with the production of Chilevision and Quarzo.
A group of ten famous people and ten unknown people will embark on an unparalleled adventure inside the most famous house. In this new season, the Chilean reality show promises to surprise the audience with a completely renewed format that includes exciting changes in the game dynamics, tests and galas.
With DGO can be accessed from exclusive way to every corner of the house, through 60 cameras that will broadcast 24 hours a day, seven days a week, from start to finish of this exciting competition.
The DIRECTV streaming platform will allow you to follow the exciting reality show from a cell phone, a tablet, a computer or a Smart TV in Chile, Uruguay, Argentina, Ecuador, Colombia and Peru.
Customers of the satellite service DIRECTV will access differentials with additional content and exclusive cameras to act as “directors” and choose with the remote control, in an interactive mosaic, which story to follow in the house.
Thanks to this strategic union, which combines Chilevision to Big Brother; the powerful format of Banijay Entertainment’s global distribution arm and an agile and fast platform like DGOwill allow the content to reach all audiences completely free of charge.
“Add to DIRECTV As a strategic partner, it contributes to promoting the great multiplatform success that Big Brother has achieved in Chile, being the only reality show in our country that is broadcast completely live 24 hours a day, 7 days a week. “I am convinced that the alliance between the two will allow us to further elevate this experience, enhancing its reach and enriching its consumption, even beyond our borders.”, said Iñaki Vicente, Executive Director of Chilevisión, about this agreement.
Raúl Slonimsky, director of Original Content at DIRECTV Latin America, highlighted that millions of people will be able to enjoy the Big Brother phenomenon through DGO, because it is a streaming platform designed to access the best content anytime, anywhere. “DIRECTV and DGO continue to focus on production, partnering with the most successful and trend-setting content in Latin America,” Slonimsky noted.
Michelle Wasserman, SVP of Banijay Roghts for Latin America, the Hispanic United States and Brazil, added: “The renewal of Big Brother in Chile once again demonstrates the strength and success of the program, and adds to hundreds of seasons produced worldwide. DIRECTV has been a great contribution of value to the brand in other territories, which we want to replicate in Chile and add to the great work that Chilevisión has been doing. The alliance we have with Chilevisión and DIRECTV is a great strategic leap.”
