He Circle of Agricultural Journalists and Communicators of Córdoba For the third consecutive year, it organizes a day of debate and reflection on the transcendental issues that affect agricultural communication and journalism. In this edition the paradigm shift towards agro-bioindustrial and bioeconomy concepts will be central.
Among the thematic axes, the changes in the types and modes of transcendental conversations that are currently emerging in the field of agricultural communication and how they are impacting different communication profiles and new audiences will be raised, to which other important topics will be added, such as the role of the sustainable development goals proposed by the United Nations in relation to clear, ethical and responsible communication.
He Córdoba Agricultural Communication Forum (Comag 2024) It is an event that opens the game to reflection and debate about how forms of communication in the agricultural sector are changing. Will be present Secretary of Bioeconomy of the Nation, Fernando Villela, and his counterpart from Córdoba Sergio Busso.
There will also be speakers from Spain, Google technicians and even success stories relating the role of youth in agriculture with communication, technological developments that bring audiences closer to agriculture and even sport as a connection channel between brands and agriculture.
Diary
Tomorrow Tuesday the 25th, in the “La Reforma” auditorium of the Faculty of Agricultural Sciences of the National University of Córdoba (UNC), at 9, This new edition will begin, with the following grid of speakers:
Fernando Vilella – Secretary of Bioeconomy of the Nation. “The role of the State in the productive profile of a country.”
Sergio Busso – Minister of Bioagroindustry of Córdoba. “Rethinking the agro bioeconomy in Córdoba and the country”
Damián Fernández Pedemonte. Austral University. “Bioeconomy: key to bringing agriculture closer to young people.”
Carolina Potocar. Google News Initiative in Latin America. “Explore new narrative formats.”
Álvaro Liuzzi – Editorials 5. “Synthetic Journalism: ideas to challenge the emergence of generative artificial intelligence in the media industry”
Carolina Miyata – Executive Director of Prodigioso Volcán. Spain. “For clear, ethical and responsible communication”
Pablo Leidi – Director of Sustenomics. “How sustainability impacts the agenda of the agricultural sector.”
Marianela Lavate – “The journalist as an influencer: resources to connect with audiences.”
Carlos González Prieto. Journalist. Puken Agency. “Journalists who are protagonists of communication.”
Miguel Cavatorta. Club A. Workshops. “Agro and Communication. Institutional Development Director”.
Registrations
Admission is free for attendees, although prior registration is required at https://cipag.com.ar/comag2024/
