Quade, one of the most recognized bookstores, reveals the best -selling titles of the moment. Ailén, representative of the branch, commented that currently the personal development leads the preferences of the readers.
“Today what is most taken, if we take into account catalogs, personal development is a lot,” Ailén said. Authors such as Robin Sharma and Marian Rojas Estepé stand out in sales lists.
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On April 23, the International Book day is commemorated worldwide, paying tribute to Cervantes, Shakespeare and the Inca Garcilaso. Published by UNESCO in 1995, this event promotes reading and cultural diversity.
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In addition to personal development, books on finance and financial education also have a high demand. “It’s something that goes a lot,” Ailén added. Fiction, with romantic and historical novels, remains a pillar in sales.
Cordoba consumer behavior remains strong in the purchase of physical books. Ailén stressed that “despite the technological advance, the Cordoba continues to bet on books.” On weekends, the bookstore becomes a space for walking and literary discovery.
“Who does not buy, in general, usually comes with their children, who always demand parents to buy a book,” he explained, reflecting the importance of promoting reading in new generations.
Parents play a crucial role in this process. “Not only fathers and mothers, but I also believe that the same book today became an object that is interactive,” he said. Modern books offer textures, sounds and pop-up elements that attract children more than screens.
As for prices, Ailén mentioned that “in general, today an average book costs between 20 and 30 pesos.” The bookstore seeks to offer a wide diversity of budgets to adapt to the needs of each client.
“It is a special day, so it is a good opportunity to remember the book and give away or give an one,” he concluded, inviting readers to enjoy the reading experience.
A reading club is committed to books in Santa Fe
Reading faces a challenge in the digital age, where platforms such as Netflix have transformed the way people consume entertainment. In this context, Sol Aliberti, coordinator of a reading club, highlighted the importance of spending time reading. “It is propitious to give it to a book and especially with the reading clubs that in general have this predisposition of time,” said Aliberti.
Reading clubs, which are booming in Córdoba, the country and all of Latin America, offer meeting spaces where ideas and experiences are shared around books. “Usually, they work every week, every 15 days, because it is also the time,” he explained. These clubs allow participants to enrich their reading experience through the exchange of impressions and opinions.
Aliberti pointed out that each club has its own dynamics, adapting to different reading proposals, authors and themes. “You have to look for what kind of books you like, surely there is a reading club that is proposing narrative or philosophy,” he suggested. In his case, the virtual club in which he works focuses on the philosopher Manuel Copa, but there are also options dedicated exclusively to literature.
The coordinator remarked that the reading experience is enriched when shared: “Knowledge and pleasure is always better when shared.” In addition, he pointed out that sometimes, meetings include complementary activities, such as meals or tastings, to make the experience more enjoyable.
Those interested in joining a reading club can contact Sol Aliberti through email [email protected]. You can also search for information in libraries or local libraries about reading clubs available in your area. “Then everyone shares the experience of what they interpreted from that book,” he closed, highlighting that each reader has a unique perception, even of the same work.
Celeste Benecchi and Matías Arrieta report
