Apple Inc. and goal Platforms Inc. were sanctioned by the European Union with relatively modest fines, which amount to a total of € 700 million (US $ 798 million), for violating the strict new antitrust standards for large technologyafter the warnings of hard reprisals by the president of the United States, Donald Trump.
EU regulators imposed sanctions – € 500 million to Apple and € 200 million to the goal – under the Digital Markets Law (DMA), which includes a list of what Silicon Valley giants cannot do.
The sanctions are much lower than those previously imposed under the traditional legislation of the EU in terms of competition, and They are likely to be considered an attempt to avoid provoking Trump even morewho recently imposed a series of tariffs on world economies. Trump has specifically indicated the technological regulations of the EU as the type of non -tariff commercial barrier against which their so -called reciprocal tariffs are directed.
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-The European Commission said Apple had not allowed developers to include links from their app store to make sales outside the company’s market.
The finishing business model for Services without advertising on Instagram and Facebook also infringed the technological law, which gives regulators the power to impose fines of up to 10% of the global annual income of a company.
The fines are the first imposed under the DMA. Both companies They must fulfill the EU decision within 60 days, or they will face new economic sanctions.
Warning for Apple
Apple was also warned that its new tariff structure For application developers, a plan designed to comply with the EU standards, does not conform to the EU regulations on large technological ones.
Apple respond hard to the EU sanction, accusing the regulators of the Block to discriminate against the company and force it to give its technology for free. The company based in Cupertino (California) announced thatIt will peel the fine before the EU courts. Last year, The company was sanctioned with a fine of € 1.8 billion for excluding its musical streaming rivals on the iPhone.
Goal also responded by stating that The EU “is trying to harm American successful companieswhile allowing Chinese and European companies to operate with different norms. ”
