For years, the Japanese video games They have reaped constant successes, marking entire generations of consoles and players. For Shuhei Yoshidaformer head of PlayStation Studios And influential figure in the industry, this phenomenon is not a coincidence, but the result of a clear decision: Bet on what makes Japanese culture unique.
In a recent interview with PlayStation InsideYoshida explained that the resurgence of the Japanese industry is due to the fact that these titles can only be developed In Japan, by Japanese and with a deep understanding of their cultural context. According to him, this approach has proven not only artistic, but also commercially successful.
An identity crisis during the era of PlayStation 3
Yoshida recalled how, during the era of PlayStation 3Japanese developers tried to follow Western trends, losing their creative identity in the process. This stage, marked by confusion and the search for “universality”, resulted in a weakening of originality.
However, the Executive said that this crisis was necessary for studies to reflect and, eventually, return to their roots. The clearest example of this recovery is Nier: automaticthe successful RPG led by Yoko Tarothat Japanese narrative and aesthetics hugged in a determined way.
Nier: Automata marked the way to redemption
Launched as a proposal that broke with foreign formulas, Nier: automatic It became a turning point. Its history loaded with deeply Japanese philosophical and emotional themes He showed that titles with strong cultural roots were not only viable in the global market, but also desired.
-Since then, studies like FromSoftware, Atlus, Capcom y Nintendo They have consolidated their success being faithful to their essence. For Yoshida, Cultural authenticity is a competitive advantage in a saturated industry of generic proposals.
“Authenticity is what conquers the player”
The exexecutive closed his reflection by pointing out that No company triumphs by copying foreign formulas. In his words: “The right path is to enrich the industry with unique cultures”, Appealing to the global public knowing how to appreciate the genuine.
In a world where many titles seem replicas with each other, video games that reflect their own identity manage to highlight and emotionally connect with the audiences. Japan, with its vast cultural heritage, has managed to capitalize on this and re -lead the world digital entertainment market.
Expedition 33 and Danganronpa: a mutual admiration between creators
Respect between developers has also been newly news, after the Exchange of praise between Guillaume Broochedirector of Clear obscure: Expedition 33y Kazutaka Kodakacreator of Danganronpa. Both publicly recognized the quality and artistic vision of the other, generating enthusiasm among the followers of the RPG in shifts.
This type of cross recognition reflects a more connected and open industry to new voices, but without losing sight of that The fidelity to the original vision of a creator It is still most valued by players around the world.
