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Controversy in networks per rumor that Alpina would have withdrawn her sponsorship from ‘The house of the celebrities’: the company has not wanted to pronounce

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The celebrities noticed that the products of this brand are no longer inside the study courtesy of the RCN channel

A new moment within THE HOUSE OF THE AFMOSE COLOMBIA He generated questions again both inside and outside the house, even the celebrities were worried about the unexpected .

On the morning of April 22, the reality shows woke up, they noticed that the fridge of the Alpine dairy brand was no longer and none of the products that have been enjoying since the beginning of the program in January.

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The absence of the brands did not go unnoticed by the celebrities, who quickly commented and were surprised by the absence of the products of the renowned brand.

The dairy brand to
The dairy brand apparently left its sponso

After the participants questioned the reasons why the fridge was withdrawn, the Internet users and followers of the show did not hesitate to share it on social networks, where the issue has taken more strength and some rumors that surround the apparent final of the sponsorship have been known.

“On the other hand, The woke up worried, because today they realized that they have no more alpine sponsorship ”, They are the statements of some followers of the show, even some speculate that it has to do with the elimination gala. “Even Alpina went to see the thread they have with a standard,” added an X user.

So far, neither the producers of the study house nor the Alpina brand have officially spoken in this regard, since the details are expected to be shared by social networks.

Apparently the grim

On the other hand, even the celebrities have made some jokes in this regard that have been recorded on the 24/7 of the program. “That of Alpina is delicate, imagine, the dishwashes took even those of Alpina,” said Altofulla between laughs.

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The makeup sponsored by Montoc in the Colombian reality show THE HOUSE OF THE FAMOUS He was subject to criticism and controversies that led the brand to make a blunt decision.

The company announced through a statement in its Instagram that would distance itself from the conflicting narratives that arose in the program. The decision responded to a series of incidents that occurred in the space called Beautyan exclusive area designed for the participants, which resulted in discussions and behaviors that, according to the brand, did not reflect their values.

The Montoc statement highlighted its rejection of disrespect for disrespect in the program, particularly within the space that brought its name. This place, conceived as an area for beauty and makeup routines of the contestants, was transformed into a scenario of conflicts and derogatory comments, generating a series of negative reactions on social networks.

The brand pointed out that these situations did not represent their philosophy nor the values ​​that sought to convey to their audience. “Today we take distance from any narrative that promotes disrespect and we are actively working to recover the essence of the fourth Beauty,” He was part of the statement he shared.

The space sponsored inside the Casa Estudio had been designed with the intention of offering an environment dedicated to personal care and beauty. However, he ended up becoming a focus of tensions among the participants.

One of the most prominent episodes involved Yina, who, his stay in the Beautyhe launched indirects and offensive comments towards actress Norma Nivia after entering the place. This incident, added to other similar ones, led to viewers to question the purpose of space and its relationship with the brand.

Montoc's statement highlights values
Montoc statement highlights community and identity values ​​after criticism of its sponsorship – Montoc / Instagram credit

In addition to confrontations, the Beauty It was used by several contestants as a place to share gossip and issue derogatory comments on other participants. Among the names mentioned in these dynamics were Emiro, Altafulla, La Toxi Costeña, Karina and the same yina. These interactions generated a debate on social networkswhere users pointed out that the space had lost its original purpose and had deviated towards conflicting narratives.

After the brand’s attention call, these types of actions were not seen again in this space, even in the last episodes it has been shown that the activities that are done are focused only on the use of the products.

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