The brand’s muscle car turned 60 years since it was launched at the New York World’s Fair in 1964, and in Chile it was commemorated with a special event to celebrate its six decades of constant evolution and, at the same time, present the seventh generation of the model .
In April, Ford celebrated the 60th anniversary of the legendary Mustang, the iconic sports car of the oval brand and a faithful representative of American DNA.
From the launch of this muscle car in 1964 to the present, the continuous innovation, style and passion that has characterized this car since its debut has been reflected. What’s more, since its introduction at the New York World’s Fair six decades ago, Ford Mustang has captivated motorsports fans around the world thanks to its bold design and exceptional performance, demonstrating a legacy that has left its mark on history.
In its first year, almost 420 thousand copies were sold and it took only two to reach one million sales. Its success was so great that by its 59 years, more than ten million units had already been sold around the world, becoming the best-selling sports car of the last decade.
“Ford Mustang is much more than just a car with 60 years of history. It is a true cultural icon, recognized practically throughout the world for the values of freedom and action that it represents. Driving a Mustang is a unique experience and this is still more alive than ever and is reflected with the seventh generation that we will meet soon,” he highlighted. Gabriel Saltarini, Marketing Manager of Ford Chile.
Among the main characteristics of Ford Mustang throughout its history, its inheritance, where Mustang constantly evolves to offer exceptional performance, with iconic versions that have left their mark on the tracks and streets around the world. Some of the most recognized versions that have been present in different generations are the GT 350, GT 500, Boss 302, Mach1, Cobra and Bullit versions.
Highlight your innovative designwhich has been recognized for being daring and elegant, combining a classic style and cutting-edge technology, allowing, thanks to its iconic silhouette, to live an unmatched visual experience.
On the other hand, and no less important, is the enthusiastic and faithful community which revolves around Mustang. Few models have consolidated clubs spread around the world and such active participation in the brand’s different milestones.
This muscle car has not only made history in the automotive world. Since its beginnings, it has participated in important films such as “Goldfinger” in 1964 or “Bullit” in 1968, standing out as a icon pop. That is why to date he has accumulated more than 3,000 appearances in series and movies that make him a symbol of action in popular culture.
“On this 60th anniversary, we celebrate the great history and innovative spirit that have made Mustang an icon of automotive culture in the world and in Chile. This model has a privileged space in the minds and hearts of people, and we will continue to advance new milestones for our muscle car. “We invite all motorsports enthusiasts to join the celebration and be part of this story of success, innovation and passion for sports cars,” he highlighted. Daniela MeryCommunications Coordinator of Ford Chile.
