The event is the must-see event for all those looking to take their skills and the profitability of their digital businesses to the next level.
The most important Digital Commerce event in the region returns to Peru, which this year will take place in a hybrid format between June 25 and 27, being the Wednesday, June 26, conferences and plenary sessions in person at the Swissôtel Lima. He eCommerce Day Peru, Retail & Digital Channels Revolution is an initiative of the eCommerce Institute, co-organized locally by the Lima Chamber of Commerce CCL and seeks to bring together all those interested in taking their digital businesses to the next level through talks, conferences and workshops.
The event agenda is surrounded by different initiatives around the most important thematic axes of the sector. Among the activities to be carried out during the 3 days of the hybrid event, participants and attendees will be able to find Thematic workshops on demand with different industry leaders to expand the range of workshops on Digital Marketing, Payment Methods and different solutions to enhance online business. Also face-to-face training and networking activities on Wednesday, June 26 in a space for training with experts who will share their experience, knowledge and success stories. In addition, companies and ventures that leave their mark on the ecosystem will be recognized and awards will be given to them through two initiatives such as the eCommerce Award and the eCommerce Startup Competition. Likewise, the day will feature Practical Hands On about the growing innovation of Artificial Intelligence in Digital Commerce.
About, Marcos Pueyrredon, President of the eCommerce Institute and coFounder & Global Executive SVP of VTEX commented that “Latin America, and in particular Peru, are preparing for the implementation of artificial intelligence (AI) through comprehensive national strategies. In Peru, the National Artificial Intelligence Strategy is being developed, which focuses on six key areas: training and talent attraction, economic model, technological infrastructure, data management, ethics and collaboration. This is
“The strategy aims to improve business productivity, train workers and promote the use of AI in small and medium-sized companies to increase their competitiveness.”. These types of projects are opening the doors to the digitalization of the Peruvian market and “Alliances are being established between the public and private sectors and academia to facilitate this digital transformation. The implementation of these strategies seeks not only to modernize business processes but also to ensure that the use of AI is carried out ethically and efficiently, preparing the country for a more technological and innovative future.concluded the spokesperson.
Within the framework of the 25 years of the ecosystem in Ibero-America, In each edition of the eCommerce Day Event Tour, a new chapter of the eCommerce Day will be launched. book “Genesis of a digital future” a tribute to 25 Years of the Digital Commerce ecosystem in Latin America: A collaborative history with augmented AI: more than 150 interviews that will be captured in the living, multimedia book with intensive application of augmented artificial intelligence. This commemorative book will serve as a valuable source of information for those who wish to explore how Digital Commerce has contributed to economic and technological development in the region over these 25 years. To read the first chapter go to https://genesisfuturo.digital/
In this way, those who attend any of the events of the eCommerce Day 2024 Tour will be able to interact during each day, accessing a new universe of updated knowledge on a wide variety of topics in the field of digital commerce, from marketing strategies to trends. emerging technological technologies, with precise and contemporary data.
>> To reserve a place at eCommerce Day Perú 2024, visit: https://ecommerceday.pe/2024/reserva-tu-lugar/
