This study has been carried out for 12 years with regions around the world, but it is the first time that a region of Colombia is included and it is Boyacá.
For the study that placed Boyacá in third place as the most welcoming destination, 339 million ratings were taken into account in 220 countries around the world in the last 12 months.
“The great news we bring for Boyacá is that it was selected as one of the most welcoming destinations in the world,” said Francisco Trujillo, general manager of Booking.com for Colombia.
The spokesperson for the renowned accommodation platform, who came to Villa de Leyva this Thursday to present the detailed details of the study, added that this achievement demonstrates the warmth of the people of Boyacá, the gastronomy and obviously the landscapes or tourist attractions with which This region of the country counts.
“Boyacá has been consolidating very strongly as a tourist destination within the country and we believe they are on the right path. Achieving this result with us, he demonstrates, they are working on what in the end is the central axis of the tourism experience, which is that the traveler feels happy and satisfied with the experience they had,” Trujillo stressed.
With the service that is being offered in Boyacá, it gives them the possibility of appearing in the national and international market, meaning that today this department is much more than the two or three traditional destinations that it had.
“I think the people of Boyacá are already realizing what a gem they have and are beginning to explore and exploit this opportunity in tourism,” commented the general manager of Booking.com for Colombia.
And Trujillo stressed that having such a landscape, complemented by the tranquility, the service, the offer and additionally the gastronomy, makes Boyacá increasingly chosen by travelers.
“What we do is that every year we recognize our partners who obtain the best ratings from travelers for the service they received during their stay at the hotels and to choose a region as welcoming, we only take into account those who “They are above 8 points, that is, we take the total number of accommodations we have in the world and compare them with those that were above 8 points in the rating,” explained the manager.
He also added that what people evaluate is a complete experience in a survey that is sent two days after staying, in which the first question is the level of general satisfaction on a scale of 1 to 10 and then others come. questions in which six additional components are evaluated such as cleanliness, friendliness, food, internet, but the result that is taken into account for the study is the first question.
Worldwide, the Booking.com platform, which only allows hotels that have national registration, has 29 million accommodation units, in 175,000 destinations around the world. Thanks to this digital tool, 4.5 billion guests have been hosted from 2010 to the present.
The accommodations that are associated with Booking range from houses, apartments, barqiquius b&bs, hostels, farms, bungalows, igloos, even boats and tree houses.
In this is the 12th version of the Taveller Review Awards 2024, in which Colombia appeared for the first time with the department of Boyacá in third place, 309 million verified comments were taken into account, of which 1.48 million came out. winners, that is, they passed the 8 qualification points.
Below is the list of the most welcoming regions and cities for the current year:
Most welcoming cities in the world in 2024
1. Arraial d’Ajuda, Brazil
2. Ermoupoli, Greece
3. Viana do Castelo, Portugal
4. Daylesford, Australia
5. Grindelwald, Switzerland
6. Moab, United States
7. Uzes, France
8. Mazatlan, Mexico
9. Jaisalmer, India
10. Fujikawaguchiko, Japan
For the seventh consecutive year, Italy once again has the highest number of winners (181,012), followed by Spain (125,611), France (124,361), Germany (86,910) and the United Kingdom (74,754), which is in fifth place. after climbing two positions. Poland (61,693), Brazil (58,788), the United States (56,014), Croatia (53,971) and Portugal (32,910) complete the top 10 on the list. Colombia is in position 17 having obtained 13,254 awards.
