ACHM Hotels by Marriott (ACHM), a hotel management company chaired by Antonio Catalán, will open more than a dozen hotels in the next two years in destinations such as Madrid, Rome, Lisbon, Seville or the Algarve and will exceed a hundred.
The hotel management company chaired by Antonio Catalán, ACHM Hotels by Marriottaccelerates with the opening of at least a dozen establishments in the next two years in cities like Madrid, Rome, Lisbon, Seville, Valencia, Turin, Verona or The Algarve.
ACHM Hotels by Marriott, which already has more than ninety hotels under management in Spain, Italy and Portugal, will thus exceed one hundred establishments. This company, 80% owned by Antonio Catalán and
The hotel management company chaired by Antonio Catalán, ACHM Hotels by Marriottaccelerates with the opening of at least a dozen establishments in the next two years in cities like Madrid, Rome, Lisbon, Seville, Valencia, Turin, Verona or The Algarve.
ACHM Hotels by Marriott, which already has more than ninety hotels under management in Spain, Italy and Portugal, will thus exceed one hundred establishments. This company, owned 80% by Antonio Catalán and 20% by Marriott, was born to become the largest European manager of the more than 30 brands of the North American giant.
Some of these hotels are property of Belagua, the property controlled by the Spanish manager along with other shareholders such as the Cosmens. Specific, Belagua will invest 100 million next yearhalf of this figure will be for existing hotels and the rest for new establishments.
New Westin in Spain
This is what Antonio Catalán explained this Wednesday during the presentation of the new The Westin Cuzco Madrid, former AC Cuzcowhich reopens under the new brand after an investment of 17 million in a comprehensive renovation of the asset.
This hotel, which will have a average rate of about 400 or 450 euros per nighthas 287 rooms and is located near the Santiago Benabéu stadium.
This hotel will become the only Westin in Madrid, after leaving the Palace brand, and the third in Spain along with Marbella and Valencia.
The agreement by which the former AC Hotel Cuzco continues to be operated by ACHM under the Westin brand, was signed yesterday in Madrid between Antonio Catalán and David S. Marriott, president of the board of directors of Marriott International.
“There are too many customers and too few prices”
In a meeting with the press, the manager indicated that in Spain “There are too many customers and there are no prices” claiming that Spain “cannot handle 15 million more tourists.”
Catalán also warned that Spain cannot afford “low cost” prices and that it has to pay “real” salaries.
