The story between artist Taylor Swift and, the now former manager and executive, Scooter braun will reach the small screen tomorrow, Friday June 21st. This drama will be available on the HBO streaming platform and will feature two episodes of one hour eachwhich promise to tell that story that Swifties know by heart.
In it first of the chapters we will see the Taylor Swift side, with characters close to the artist who will defend Taylor as one of the singer-songwriters of the moment and who is often betrayed in the music industry. On the other hand, the second part will try disarm the story of Swift selling her catalog without her permission, raising the question of whether she is a businesswoman or simply using her power to gain more and more fame. Both episodes will feature the presence of legal experts, journalists and friends from both sides.
Not only will it be treated issue of the music rightsbut also of the gender dynamics within the industry and of fan power.
The origin of the conflict
By locate In history, Scooter Braun was a well-known artist manager and quickly established himself on the music scene by working with greats such as Justin Bieber, Ariana Grande, David Guetta, Martin Garrix and Demi Lovato. Although his image was tarnished by what happened with Taylor Swift. In 2018Braun acquired the rights to Taylor’s first six albums, after his company, Ithaca Holdings, acquired Swift’s former label, Big Machine Label Group. After this transaction, worth 300 million dollars, Scooter decided to sell that musical catalog to a third party, without letting the artist buy her own music, composed entirely by her. This is where the famous ones are born ‘Taylor’s Version’ that Swift is releasing, in order to recover her songs little by little. All songs, albums or projects bearing that brand belong entirely to Taylor.
After this dispute between them, Scooter lost many customers and its reputation was tarnished to this day. For example, Demi Lovato and Ariana Grande They broke off their relationship with Braun’s management agency after what happened. Now, Scooter has announced that he is retiring and Swifties are celebrating it as a victory after the events of 2018.
Taylor’s Celebration
He same day as Braun Swift announced that withdrawal performed in Cardiff and had a surprise kept up your sleeve. At the moment when she plays the ‘surprise songs’, which vary every night, Taylor appeared with the orange dress that we could see during her first night in Madrid and a big smile on her face. The singer-songwriter chose mix two songs that quickly gave a lot to talk about. ‘I Forgot That You Exist’, from ‘Lover’, and ‘This Is Why We Can’t Have Things’, from ‘reputation’. Why is this mix important? The first mentioned was the first song from the first album whose rights belonged entirely to Taylor and the second was the last song from the last album he has. This mix would have left fans in shock anyway, but the fact that it was that day made the impact even greater.
“Taylor singing ‘I Forgot That You Exist’ and ‘This Is Why We Can Have Nice Things'”:
