The executive prepared for all the conclusions, day after day, and underestimated the “exhaustion” that this process would cause
We all remember the moments after Microsoft purchased Activision Blizzard. The surprise flooded social networks with a purchase that took more than a year to be closed, something that finally happened in October 2023. Now, and with a restructuring at the beginning of 2024, Phil Spencer He has taken a moment to look back and highlight not only the “anxiety” of his entire team but to open up to the players in an exercise of honesty, apologizing and taking responsibilityfacing its workers, for not having prepared Microsoft members for the months of stress.
After having signed one of the best video game events, its Xbox Games Showcase 2024, Spencer is preparing for a somewhat calmer summer, the first in a long time. Therefore, the CEO of Microsoft Gaming has shared personal and behind-the-scenes details about the challenges faced during the Activision Blizzard acquisition process and what he calls “the dark days“.
In an interview with IGN, the executive admitted that underestimated the “exhaustion” that this process would cause on your team, assuming it would be a more “traditional” process in purely economic terms. However, during the regulatory phase of the acquisition, Spencer explained that Microsoft had to plan for “all contingencies,” including the possibility that the deal would not go through. This over planningthe constant meetings and appointments with the FTC to obtain approval from the United States, the level of stress and anxiety of the entire team increased, something that was noticed in the exhaustion of your workers.
In this context, Spencer was completely sincere: “It’s my fault as the head of the business“I really didn’t realize how exhausted and stressful it would be for the team.” However, and although he says mea culpa as a boat captain, he is proud of his team and what they achieved, but above all of having been able to get something positive out of everything. this: expand the Xbox family. “It’s really nice to work with these amazing teams post-acquisition,” she added.
Microsoft never wanted to take Call of Duty away from PlayStation
One of the ongoing debates that occurred during the trial with the FTC, although more so with the British CMA, was how these organizations assumed that Redmond’s plan was to limit the access of Activision’s IP to its competition. “We always felt like we were on the right side, meaning we weren’t doing this so we could remove Call of Duty of PlayStation players. It was never in our plan“Spencer commented.
In fact, even the manager assumes, with sarcasm, how the entire Xbox plan was public. “I think all my email inbox leaked online“So if someone wanted to find out that that was the plan, they would find it somewhere and it wasn’t there,” Spencer concluded. The acquisition of Activision Blizzard represents one of the largest transactions in the video game industry and continues to have a profound impact on Microsoft’s strategy and operations.
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