Apple negotiates with Meta the integration of its generative AI, according to WSJ

Apple negotiates with Meta the integration of its generative AI, according to WSJ
Apple negotiates with Meta the integration of its generative AI, according to WSJ

Apple has contacted the firm Meta Platforms to negotiate the possibility of integrating the Artificial Intelligence (AI) models it develops into its operating systems soon.

At the Annual Developers Conference (WWDC), the brand announced its own artificial intelligence system, Apple Intelligence, and the integration of the technology developed by OpenAI, after months of conversations to finalize this collaboration agreement between both companies.

Just after WWDC, Apple’s senior vice president of Software and Engineering, Craig Federighi, suggested that “in the future” its devices would also run Google’s AI, Gemini, opening the door to expanded partners. providers of this technology.

Those from Cupertino would intend to include other companies’ generative AI models in their operating systems, which is why they have already begun to negotiate an integration with Meta, according to people familiar with this possible collaboration with The Wall Street Journal.

This newspaper has also pointed out that, in addition to Google and Meta, the AI ​​companies Anthropic and Perplexity have also started talks with the technology company to bring their technology to the Apple Intelligence system.

With the integration of other AI systems, users could choose the external AI models they want to use depending on the type of task they want to carry out, in addition to Apple’s internal systems.

 
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