Why Brazil is written with ‘S’ and not with ‘Z’: the curious spot before the debut in the Copa América 2024

La Verdeamarela, which will make its presentation against Gustavo Alfaro’s Costa Rica, used social networks to correct all those people from abroad who write the name of the country with ‘Z’ and not with ‘S’.

Under the motto of “This is Brazil, with an ‘S’“, the Brazilian Football Confederation threw a curious campaign spot before the debut of Verdeamarela in the United States Copa America 2024.

The objective of the campaign is provoke reflection on the spelling of the country’s name abroadtransforming the use of the ‘Z‘ with the purpose of “call things by the correct name“.

“The letter S is used as a symbol of the spirit of our people, representing the smile and samba that characterize our culture. The S is the curve, the balance, the flexibility of a people known for their joy and wisdom. It is the root of the rhythm, dance and resilience of our people, who adapt and overcome adversity with determination and creativity.“explains the voice-over of the video.

And he adds: “It is an invitation to Brazilians to be proud of all the positive characteristics that define our national identity. The initiative promises to excite and unite the nation around the National Team“.

The Brazil’s selection will debut against the Costa Rica of Gustavo Alfaro in the Copa America 2024 next June 24, at 8 p.m., at SoFi Stadium, Inglewood, California. He Group D they complete it Paraguay and Colombia.

With Vinícius and without Neymar, the team Dorival Junior will seek revenge after the lost final against the Argentine National Team in the 2021 edition. It comes from beating Mexico 3-2 and drawing 1-1 with the United States in the previous friendlies, but due to name and history it is one of the candidates for keep the title.

Video: @CBF_Futebol

Brazil’s fixture in Group D of the Copa América 2024

• Date 1: Brazil vs. Costa Rica | June 24, at 8 p.m. | SoFi Stadium, Inglewood, California.
• Date 2: Paraguay vs. Brazil | June 28, at 10 p.m. | Allegiant Stadium, Las Vegas, Nevada.
• Date 3: Brazil vs. Colombia | July 2, at 10 p.m. | Levi’s Stadium, Santa Clara, California.