an explosion of color in the world of heated tobacco devices

Three models with an electrifying neon violet with touches of magenta to make a difference this summer

He purple It has become one of the favorite colors of technology brands, which have lately covered everything from mobile phones to headphones, but also other products as curious as those dedicated to heating tobacco. However, we have rarely seen such a tone. energetic and electrifying like that of new IQOS ILUMINA Neon Purple, a limited edition which will only be available for a few months.

If you are a smoker, you have probably heard of or even tried IQOS heated tobacco devices, launched 10 years ago. Although their health benefits are not yet scientifically proven, it is assumed that these devices are less harmful than normal cigarettes, since they are dedicated to heating tobacco without actually burning it, thus avoiding harmful tar, smoke and ashin addition to the terrible smell that all this leaves.

IQOS ILUMA Neon Purple, the limited edition of the tobacco heating device that will make a difference this summer

Over the years, they have evolved and launched several versions until reaching, in 2021, the last one: IQOS ILUMA. This premium device is equipped with a induction technology which allows, in a really easy way, place the tobacco units inside and that these are heated to temperatures of up to 400 ºC. It has a very intuitive use, since you only have to wait for it to vibrate to use itsince it is the device’s warning so that we know that it is ready to work.

With a pen-like holderthe IQOS ILUMA boasts a sophisticated design that combines high-quality aluminum with an elegant cover. And if the black, gold, lunar grey and jade green colours were already the most stunning, the new limited edition is simply mesmerising. Its name is IQOS ILUMA Neon Purple and, as you can see, it has a electrifying neon violet color with magenta touches on the cover in all its models.

On the other hand, the three models come with a pocket charger which, if fully charged, allows up to 20 useseach with an experience of up to six minutes. In addition, it has a protective wrap that provides a cleaner experience and a front seal that prevents tobacco from coming out, avoiding tobacco residue and having to clean the device.

Despite its obvious attractiveness and the fact that it does not produce combustion, it is worth remembering that this product It is not risk-free, since nicotine is inhaled with its use., the same as in the entire line of tobacco heating products. Therefore, it is aimed only at a adult audience and designed for use with heated tobacco units only.

Prices and availability

The new limited edition IQOS ILUMA Neon Purple is available on the IQOS website only during the summer monthsso you shouldn’t think about it too much if you want to get one. These are the prices of the three models that they have in their catalog, which are differentiated by the case, the holder and the charging time:

• IQOS ILUMINA ONE Neon Purple: 45 euros. Best for pocket-sized use, with 20 consecutive uses on a single device and a 90-minute charging time.
• IQOS LIGHTS UP Neon Purple: 65 euros. It has an iridescent side casing in blue and violet tones, two consecutive uses in the holder and a charging time of 135 minutes.
• IQOS LIGHTS UP PRIME Neon Purple: 120 euros. The most complete one has a fabric cover with a magenta touch and a hammered finish hoop. It also enjoys two consecutive uses in the holder and a charging time of 135 minutes.

According to the manufacturer’s website, all of them have free shipping and a maximum delivery time of 48 hours. In addition, they have a three-year legal warranty and have the option to return them free of charge within 14 days.

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