It’s been a month and a half since Mega was confirmed as the channel in charge of producing the Viña del Mar Festival. The signal is already beginning to prepare for the event, which will be under his responsibility until 2028.
Although one of the main interests of public opinion is the duo of drivers who will be in charge of leading each of the nights of the contest, another aspect that is fundamental is the human team behind the development of the Latin American event.
Under this premise, the Bethia signal would have already signed different professionals who have had recent experience at the festival. Sources familiar with the matter confirm The Filter that Mega recruited to television director Sebastián Hödar and the assistant directors Ignacio Flores and Benjamin Bustamanteall three coming from Channel 13, for the production of Viña 2025.
For 14 years in Andrónico Luksic’s chain, Hödar has spearheaded several projects at the stationincluding The Voice Chile, My name is…, Vertigo, Let’s keep going, among others. Additionally, since 2019, he has led the direction of chambers of the viñamarino festivalhighlighting the performances of Backstreet Boys and Christina Aguilera.
Flores and Bustamante are not far behind either, as they both have vast experience on Channel 13; Among the most recent are the Las Condes Festival and Purgatory where They served as directors.
However, it is expected that the arrival of the professionals at the station located in Vicuña Mackenna will take place at the beginning of next month.
A couple of weeks ago Mega announced internally to the executive team that will be in charge of leading the Viña del Mar Festival, which is made up of Rodrigo Norambuena as general director and Lorena de las Heras as executive producer.
