Fury not only caused a revolution in the Big Brother audiencebut it also did so in the coffers of Telefé. His presence on the most watched program in Argentina represented a shocking income of moneywhich explains why she was the darling of the production and that her stay was stretched as long as possible.
We know that the multiple “unifications” that were made on the networks to raise money and carry out massive votes to stay in the house or to vote for their opponent, always dictated by the participant within the house, represented a large income of money. for the Martínez channel.
Rage
Social networks
It was already very doubtful when the production of the program had decided that Juliana’s sanction would be that she be in custody until the end of her stay. Let us remember that the episode in question was his tough fight with Mauro with insults and disqualifications, something that even his fans remember and the day of his elimination. They attacked his car with blows at the exit of the canal.
This was a fine for the player and at the same time a great opportunity for the channel since without this strategy it would not have generated the financial revenue that has been accumulating in recent months of airtime.
Fury removed
Fury eliminated from Big Brother 2024
Telefe Capture
According to leaked sources, Telefe raised $250,000 from the votes generated by the participant. This figure only takes into account voting using the QR code and which is done through a recognized electronic payment platform.
Do the participants take away any of this amount in votes? According to the contract, they do not and they do not have the right to complain. What was revealed is that each participant, since they entered the house, earns 50,000 pesos a week for staying inside.a figure that with the current context of the country’s economic reality is a return for Telefe because of the aforementioned figures, but also because from December to today those 50,000 per week were absorbed by inflation.
According to figures that C5N.com was able to access, Big Brother has earned about 100 million dollars in total revenue. This is counting the advertising seconds, all the votes of the participants, PNTS of the cycle, all types of advertising within the house, the alliance with DirecTv and other commitments of this nature.
A number that never ceases to surprise and explains the real reason why the current edition stretched to be the longest of all Big Brother in Argentina.
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Returning to Juliana Scaglione, the former participant would be asking for the figure of 500 dollars for appearances at clubs or other presentations. They involve being in the place, taking some photos with the venue’s banner and staying for a few. Besides, The fandom has already announced that they are unifying and transferring money to the participant’s account “so that they still win their prize, even if they are not in the house.”
Now we understand why so much care was taken of the participant inside, and now also outside, the house. A true gold mine that surely the channel will not let easily slip out of its hands, preparing a juicy and tempting contract that may perhaps reject since as we see, a great economic future for the former little sister is coming.
