Written in SHOWS he 5/5/2024 · 10:00 p.m.
Juliana Awada, former first lady of Argentina, continues to leave her mark on the fashion world, this time launching a capsule collection that promises to be the hallmark of this winter. With her innate elegance, the former first lady revealed the first images of her new clothing line through Instagram, dazzling her followers with photo sessions taken in the majestic landscapes of Patagonia.
On her official account, Juliana Awada shared details about her collaboration with the family brand, Awada Official. “Awada (@awadaoficial) changed its image and they invited me to design a capsule collection for this winter,” wrote the businesswoman, introducing herself not only as the creative mind behind the collection, but also as a model, posing in a white cut shirt. male and a worn blue jean. In another image, she wore a total denim look, reinforcing the trend of textures and comfortable cuts that will dominate the season.
Furthermore, during the photo session in the south, specifically in the Country Cumelén of Villa La Angostura, Juliana Awada took advantage of the natural environment to display other key pieces from her collection. Among them, a long gray cloth jacket, a woven high-neck T-shirt and wide-leg pants, showing a style that combines sophistication with functionality. Each outfit reflected a perfect harmony with the environment, highlighting an elegant camel-tone jacket and a versatile jean shirt that complete this launch.
This new project not only highlights Juliana Awada’s ability to interpret fashion trends, but also underlines her commitment to high-quality design and her personal connection to the Argentine landscape. With garments ranging from casual chic to rustic elegance, Juliana Awada’s capsule collection promises to become a style reference for this winter season.
