Barcelona is becoming the fashion meeting point of our country. Just a few months ago, Louis Vuitton chose Barcelona to present its new collection and yesterday it was the turn of the iconic Spanish brand Desigual. There was no better location than the brand’s hometown to the presentation of ‘Reflections’, its Spring-Summer 2025 collection. A selection of garments with which they wanted to reflect on their past, present and future on a journey through the creativity, innovation and joy that have always been part of the story of their history since 1984.
More than 400 people attended this event in the Port of Barcelona, including well-known faces and influencers, national and international, who have not been missing from Desigual’s front row. A front row full of color, which so characterizes the brand, with prints inspired by the Mediterranean Sea, summer sunsets, the 90s and 2000s, surfing, and Barcelona.
The look shows were stylized under the creative direction of Helena Tejedor, who took pieces from the Desigual archive to make a fresh and contemporary reinterpretation. The accessories were daring Voyager maxi bags, sandals with the Desigual D on the heel and Gigi Studios sunglasses.
Ester Expósito, Paris Jackson, Greta Fernández… Review with us all the guests at the Igual parade who have already worn all the looks from the brand that you are going to want to wear this summer.
