The brand is a digital sponsor of the AFA and launches a unique combination. Double meat medallion with very Argentine flavors and an extra gift: 5 cards developed by Panini to collect and encourage the world champions. Look for them in the stores in Tucumán.
For the next big tournament, McDonald’s seeks to surprise its customers with an irresistible proposal. This is “Grand Leyenda”, a product that combines in a single burger the flavors most chosen by Argentines and that, in turn, mixes traditional ingredients from the country’s gastronomy.
The best meat in a double medallion that invites consumers to be part of a 100% Argentine experience. Along with a Creole and provoleta sauce, which will be the two main protagonists of this combo. Also, potato bread, grill sauce and the classic tomato.
Along with this burger, each customer will receive 5 Panini menus as a gift, developed exclusively for the brand. These cards will allow you to relive the National Team’s game in the concentration, during the run-up to the Brazil 2021 final.
The combo can now be obtained in all stores in Tucumán and you can also order it through AutoMac.
Perfect plan to encourage the National Team
In 2020, McDonald’s became a digital sponsor of the AFA and, from that moment, accompanies the albiceleste team in all its steps. On this occasion, the objective is to “hold up” to the world champions with a very Argentine gastronomic proposal along with the menus produced by Panini and inspired by the famous game they played in the run-up to the final against Brazil, during the Cup. America. Each participant had to draw a card from a Spanish deck and try to guess which one it was, with 10 attempts per person. This game led to the exciting anecdote of Messi with the five of cups and it is precisely to relive that moment and pay tribute to the winning team, that McDonald’s and Panini joined forces for this new bet.
“We believe that all Argentine fans will be fans of the new ‘Grand Leyenda’, a product that we created with a light blue and white heart, combining the most delicious flavors of our country. Since 2020, as a digital sponsor of the AFA, we seek to be part of every challenge that the National Team faces and encourage them to the maximum. This year, nice things are also going to happen,” said Mercedes Paz, McDonald’s operator in Tucumán.
In this way, the combo, which promises to reach all the palates of Argentine fans, is positioned as the great release of the year.
What is the Card Game like?
We invite you to learn the step by step, to put yourself in the shoes of the players and replicate the ritual of the world champions: https://www.eljuegodelaseleccion.com/
