- The Province seeks to consolidate itself as a leading winter tourist destination at the national level.
- Governor Martín Llaryora participated in the activity, along with the president of the Córdoba Tourism Agency, Darío Capitani.
- On the occasion, the various initiatives and benefits implemented to attract tourists during the winter season were detailed.
Córdoba officially launched its Winter Season 2024 in the city of Buenos Aires, in a presentation that took place at the Casa de Córdoba.
The event began with the projection of a video that highlighted winter tourism products. “Add Córdoba to your Winter” The phrase summarizes the spirit of the presentation, inviting everyone to enjoy the numerous proposals that the province has to offer.
The event was headed by the President of the Córdoba Tourism Agency, Dario Capitani, who was accompanied by the Vice President of the Argentine Chamber of Tourism, Fernando Gorbarán. Prior to the start of the event, Governor Martin Llaryora greeted those present.
At the beginning of the event Capitani highlighted: «We are with Governor Martin Llaryora focused on continuing to develop provincial tourism. Córdoba not only consolidates its tourist outlook, but also increases its quality of services, offers and events. We are very committed to the development of the industry, strengthening the sector in difficult times. We have high expectations for this winter. In the last two months we have managed to generate a significant economic impact in Córdoba, reaching 100 billion pesos, with sporting and cultural events, which motivates us to continue growing.
During the presentation, the importance of June was highlighted, a month with two long weekends, which anticipate a significant tourist movement. An example of recent success was Rally Raid Challenge Route 40which attracted numerous tourists and the schedule of events for the months of June and July also promises to attract thousands of visitors, with renowned shows such as DJ Hernán Cattáneo, La Renga, and children’s shows at Espacio Quality, among others.
Capitani also highlighted the various initiatives and benefits implemented to attract tourists during the winter season. «We have launched tools together with Bancor, such as the four interest-free installments and discounts in gastronomy and shops. We have a wide range of cultural, sporting, gastronomic and mega events organized by private producers supported by the provincial government. This industry is one of the four main industries in the provincial economy and its development is essential for the people of Córdoba. “We are very excited to offer our province an attractive and quality destination,” he concluded.
Córdoba is thus positioned as a leading winter tourist destination at the national level, thanks to the collaboration and commitment of all sectors involved in the development of its tourism industry.
The presentation continued with the exhibition of a creative audiovisual spot, which summarizes the varied offer of tourist experiences that Córdoba offers in winter. The music and rhythm of the Cordoba rappers gave life to this video, inviting the entire country to discover and enjoy the province’s proposals.
Also participating in the event were Fernando Desbots, President of the Hotel and Gastronomic Business Federation of the Argentine Republic; Héctor Viñuales, President of the Federation of Tourism Chambers of Argentina; Aldo Elías, Vice President of the Association of Tourism Hotels of the Argentine Republic, Daniel Prieto, President of the Association of Hotels, Restaurants, Confectioneries and Cafes; Deputies Carlos Gutiérrez, Cecilia Ibáñez and Héctor Baldassi; Carlos ilari, Director of the Casa de Córdoba in Buenos Aires, authorities from Aeropuertos Argentina 2000, representatives of Chambers and Associations linked to the sector, Members of the board of directors of the Córdoba Tourism Agency and journalists from Capital Federal.
