Marvel changes strategy to cure us of superhero fatigue. Bob Iger announces a drastic decrease in annual film and series releases

Marvel changes strategy to cure us of superhero fatigue. Bob Iger announces a drastic decrease in annual film and series releases
Marvel changes strategy to cure us of superhero fatigue. Bob Iger announces a drastic decrease in annual film and series releases

Disney’s CEO has promised a maximum of two series and three movies a year to focus on quality and show that less is more

As the popular saying goes, little pleases and much tires. This perfectly illustrates one of the keys that have led to what some people know as “superhero fatigue,” which is a pronounced decline in interest in superhero films by a saturated public due to the multiple releases of feature films and television series that have accumulated year after year on the big screen and streaming platforms.

Iger Vitamins

With the return of Bob Iger to the seat of CEO of Disney, dethroning his predecessor Bob Chapek, he promised to return to “less is more”, betting on the quality of productions and not quantity. Now, The boss of the House of Mouse seems to have confirmed that this is the way to gopromising a drastic reduction of series and movies to a maximum of two and three respectively.

During Disney’s quarterly earnings review meeting, Iger explained it this way.

“We’re going to slowly scale back and probably go to two TV series a year instead of the four we had, and we’re going to reduce our movie production from maybe four a year to two, or a maximum of three. And we are working hard on that path.”

Furthermore, the executive director has given clues about the future of Marvel Studios and its superheroes.

“[Marvel tiene] a couple of good movies in 2025 and then we’re heading into more ‘Avengers’, which we’re excited about. Overall, I feel great about the calendar. It’s something I’ve committed to devoting more and more time to. “I have enormous confidence in the team and the intellectual property we’re exploring, including all the sequels we’re doing, there’s nothing like it.”

This contradicts the latest release schedule shared by Disneywhich includes four Marvel feature films for 2025 – ‘Captain America 4’, ‘Thunderbolts’, ‘The Fantastic Four’ and ‘Blade’ – and another four for 2026. It is not very clear if they will rectify this plan in time, but it What has been left crystal clear is that They will try to balance sequels and original productions.

“We are going to balance sequels with originals. Specifically in animation, we had gone through a period dominated by our original and animated films, both Disney and Pixar. “Now we’re getting back into the aftermath a little bit.”

We will see if the strategy of Iger, Marvel Studios and Disney It bears fruit and, as if it were a vitamin complex, it takes away our fatigue in one fell swoop.

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