Deadpool and Wolverine could surpass a billion dollars in revenue with this ingenious strategy

Deadpool and Wolverine could surpass a billion dollars in revenue with this ingenious strategy
Deadpool and Wolverine could surpass a billion dollars in revenue with this ingenious strategy

In addition to the expectations it generates, Deadpool and Wolverine breaks a franchise trend and increases the chances of breaking box office records.

Deadpool and Wolverine could break a huge record with their release

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The third installment of Deadpool It is one of the most anticipated films of the year. Since its announcement, the production directed by Shawn Levy has caused a stir among fans, perhaps because of the way it connects the antihero’s story with the Marvel Cinematic Universe, or because it is linked to the original X-franchise. Menu In any case, Deadpool and Wolverine It has everything in its favor to become a box office giant.

Although Marvel has not achieved a winning streak since the saga of Avengers, the film starring Ryan Reynolds and Hugh Jackman, demolishes the hypothesis that suggests the problem is due to superhero fatigue. In just 24 hours, Its first advance marked a milestone in the study by reaching no less than 365 million views, surpassing the record set by Spider-Man: No Way Home (2021).

Favorable prognosis

Deadpool and Wolverine

So far, everything has suggested that Deadpool and Wolverine will be a real success

Everything seems to indicate that the third part will be a box office giant. We are not only talking about the colossal number of views that their trailers have, nor the enthusiasm generated by knowing that Deadpool and Wolverine presents a powerful villain, but of a reality that is demonstrated through the advance ticket sales record. In this way, it is estimated that the film will be able to obtain between 200 to 239 million dollars during the first weekend, a feat that its predecessors have not achieved.

But that’s not all, the projections are much more favorable after the announcement that remains in the eye of the media hurricane today: the third installment of Deadpool will have a global launch, becoming the first film in the franchise to be released in China.

Deadpool and Wolverine promise to sweep the Chinese market

Currently, China is consolidating itself as the second most important film market in the world. Thus, represents a key piece in the box office success that productions can achieve from an international point of view.

Thinking about it, Deadpool and Wolverine will have a simultaneous premiere in the United States and the Asian country, which will probably serve to multiply profits. The best part is that, although the film will feature some minor cuts, there is a promise not to compromise the narrative or modify the essence that characterizes the mercenary with a mouth.

Although the R rating of the first two films of the franchise prevented its incursion into the Asian market, Deadpool (2016) and Deadpool 2 (2018), managed to raise 782.6 and 785.8 million dollars worldwide, respectively.

Expectations grow for a new record

Deadpool and Wolverine 3

Everyone is waiting to see if they will be able to break fundraising records.

Taking into account the figures achieved by its predecessors, and the preference of the Chinese population towards superhero films, it is quite likely that Deadpool and Wolverine surpasses the billion dollar mark who could not reach the first two projects due to the ban within the Chinese market.

Although any result is mere speculation, China’s contribution to the global success achieved by the MCU is undeniable. Currently, there are 10 studio productions that boast of having achieved this powerful box office collection, Spider-Man: No Way Home (2021), was the last to join the list of them. Obviously, the release in cinemas in China does not guarantee the opportunity to break the record. However, access to the second largest market in the world of cinema will weigh on the results.

In short, the figures speak for themselves. At the moment, Deadpool and Wolverine boasts of surpassing both the record for views of its trailers and ticket sales. If we add to this the decision to release the film in China, It is possible to speculate regarding a collection of more than one billion dollars. Although we are talking about an unexplored market, we cannot ignore the impact it has had on the success achieved by and Avengers: Infinity War (2018) and Avengers: Endgame (2019).

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