They would soon open a second store: popular shoe brand returned to Chile and these are its expansion plans

What happened?

By order of its parent home, the year 2022 the popular British Botos Bototos “Dr. Martens“Latin America abandoned due to a problem of supplying its products worldwide. However, only three years later, The company returned to Chile and prepares an expansion plan in the country.

“We had a very good public acceptance and that is why we decided to return. We are very optimistic, we are very excited about the chances of development of the brand, “explained the owner of the holding company that distributes to” Dr. Martens “in the region, Joaquín Gotlib.

Go to the next note

“Dr. Martens” returned to Chile

The Executive said that The first store of this returned is located in the Drugstore shopping center in Providenciabecause “it is a place that vibrates with the brand, with an audience that knows us, loves us and represents us.”

But this return to the Chilean market will not only stay there, since during the second semester the holding Crosbythat manages the brand, wait Open a second store also in the east sector of the Metropolitan Region.

The latest

In addition to the opening of physical stores, The British company also has among its short -term plans to launch a digital sales channel and thus facilitate the arrival of their famous booties to a greater number of customers.

“We left in 2022 when the brand decided to retire from the region, but now, Thanks to Crosby as a distributor, we managed to lead his presence in Latin America“, Gotlib told The Clinic by explaining that” Dr. Martens “also completed a successful return to Argentina.

All about economy