In less than a year they accumulated more than 83 million views. It is not a television channel nor a radio channel. It is the streaming media that brings together more than 50 thousand viewers per day and that a year ago was able to establish itself as a success despite the great offer within the industry.
On June 12, 2023 it aired for the first time OLGAthe channel created by the brothers cella and Migue Granadoswith a large studio located on the corner of Humboldt and Cabrera in the Buenos Aires neighborhood of Palermo.
Its objective was to attract a new audience, not a regular streaming consumer, who was looking not only for entertainment, but also for debates and information, and they achieved it successfully.
In a new chapter of the section “How It Is”, Clarín toured the canal facilities and He spoke with all his protagonists: from its creators to its figures.
OLGA had 23,998,250 views in May alone.
Definitely, His universe transcends what is seen on screen. According to the definition of Nati Jota, one of the channel’s prominent figures, OLGA is a “big family.” During the visit of Clarion From the early hours of the morning, this “special” atmosphere could be confirmed.
In the studio, there is total respect for the program that is on the air, but behind those doors things happen that go beyond the live broadcast: exchanges that arrive at all hours, discussions about coexistence like the time someone broke the coffee maker, abundant laughter and jokes, among other situations.
The figures do not act. Just as they are live, they are private. Watch the full video to find out more and learn everything that doesn’t happen on your screen.
